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Lawn Doctor, Florence, South Carolina: $55,000 USD
Home Services

Lawn Doctor

Lawn Doctor franchise for sale in Florence, South Carolina

List Price: $55,000 USD

Key Facts

Annual Gross Revenue

$125,000 USD

Cash Flow (SDE)

$50,000 – $100,000

Seasonal Business

No

Value of Inventory

Less than $25,000

Value of Assets

Less than $25,000

Year Established

2011

Business Operates From

My office or commercial location

Location Is

Owned

Approx. Monthly Rent

N/A

Total Employees

Upon Inquiry

1–3 Months

Transition
Support

Somewhat

Price/Terms
Flexibility

None

Seller financing Available

Passive

Owner
Involvement

About this Business

Florence📍 Location: Florence, SC (Owner Based in Columbia)This is a turnkey opportunity to acquire a profitable and established lawn care business, specializing in fertilization, weed control, and pest management. The territory is part of a well-known and respected national franchise with strong branding and support.The business has been owner-operated for over 8 years and continues to grow organically through a loyal customer base — even without active marketing. The owner is selling solely due to the territory’s distance from their primary location in Columbia, SC.

Owner Benefit: High margins, minimal overhead

Revenue Trend: Consistent growth year-over-year
📦 What’s Included:
100+ active, recurring customers
Fertilization machine + spray rig on trailer (valued at $11,000)
Territory rights within Florence & surrounding areas (protected by franchise agreement)
3 weeks of hands-on training (field + admin); optional — discount of $4,000 if waived
👤 Owner’s Role & Operation:
Current owner manages all customer care, estimates, applications, and admin
Business can remain solo-operated or scaled with part-time help
Operates seasonally (strong Spring–Fall, light Winter) — opportunity for year-round services
🧾 Corporate Franchise Requirements for Buyers:
Includes equipment worth $14K+
📌 Reason for Sale:
Owner is based 2 hours away in Columbia and unable to continue growing the Florence market while maintaining other responsibilities.

Growth opportunities

Due to the location being located over an hour from my office, we have not marketed the are as much as we would have liked to have. Because of this, there is room for growth. Competition is slim in this location as well.

Owner's Day-to-Day Involvement

This is a managable territory for one operator. Currently we service this location twice a week, and three times per week during busy season.

Franchise Accolades & Awards

We carry an outstanding reputation. Customers show a high renewal percentage.

Additional Info

While Lawn Doctor provides training, for a fee, I can offer our help to familiarize our customers and upsale methods to drive more sales.

Asset Description

Fertilizer machiene, spray rig, and trailer valued over 13k

Inventory Description

I will provide necessary equipment to properly run this territory.

Reason for Selling

This location is over an hour from our office location. We took it over after the passing of the previous owner. After several years of diving to and from this loaction, we have decided to part with it to focus on our closer location.

Why I Love My Franchise

Lawn Doctor not only provides help from the corporate level, but our surrounding locaions are just a call away for helpful advice. But one of the best perks would be the buying power when we all join in on buy groups with other franchisees to drive out product costs down.

About Lawn Doctor

Lawn Doctor is one of the largest lawn care franchises in the United States, founded in 1967 and franchising for more than five decades. The brand provides scheduled lawn treatment for residential customers, with some commercial work, including fertilization, weed control, aeration, and turf pest and disease management.

The business runs on a recurring-revenue model built around annual treatment programs and proprietary precision-application equipment, giving franchisees repeat seasonal income rather than one-off jobs. It is home-based and territory-based, offering single and multi-territory opportunities, and owners typically manage a small team of service technicians rather than run every route themselves. Lawn Doctor is part of Authority Brands, a national home-services franchisor whose portfolio includes several other home and outdoor service brands.

With a network of more than 600 locations across roughly 40 states and a reported customer retention rate above 80%, Lawn Doctor is among the most established names in professional lawn care.

Franchisee Support

Initial training combines a pre-training RAMP program and on-boarding coaching with a week of classroom and hands-on instruction at the New Jersey headquarters, covering agronomy, service, technology, sales, and marketing. Each franchisee is assigned a Franchise Business Coach and receives two years of field training, with on-site consultations every eight weeks. Ongoing support includes quarterly regional meetings, an annual conference, weekly webinars, a 24/7 e-learning platform, turf field days, and an in-house call center. Buyers should confirm what transfer training and system access carry over at handover.

Brand Accolades & Awards

Lawn Doctor has been named to Entrepreneur's Franchise 500 for more than 45 consecutive years, most recently ranking #54 in 2025, and is one of a small group of brands inducted into Entrepreneur's Franchise 500 Hall of Fame for sustained top rankings. It has also been recognized among Entrepreneur's Top Brands for Multi-Unit Owners and listed in Franchise Gator's Top 100. As part of Authority Brands and an IFA member, the brand carries national-network credibility. For resale buyers, recognition should be weighed alongside the specific territory's local reviews and reputation.

Industry / Market

The US lawn care services market was valued at roughly $60 billion in 2025 and is forecast to grow at around 5% annually, supported by an estimated 34.5 million households that pay for professional lawn services. Demand is driven by time-pressed dual-income households, an aging population that increasingly outsources yard work, and a steady shift away from do-it-yourself care. The category is seasonal but recurring, and its essential-leaning nature has made it relatively resilient. For resale buyers, local demand depends on regional climate, housing density, and competition within the specific territory.

Ideal Owner

Lawn Doctor suits business-minded operators who can manage and motivate a small team of technicians rather than work every route themselves. Prior lawn care or horticulture experience is not required; franchisees come from corporate, technical, teaching, and small-business backgrounds, with training covering the agronomy and service side. Stronger fits tend to be process-driven, comfortable with sales and local marketing, and focused on customer service and retention. The model also appeals to owners wanting a flexible, family-run business they can grow across multiple territories.