The Covery Wellness
The Covery Wellness Spa franchise for sale in Lafayette, Louisiana
List Price: $750,000 USD
Key Facts
Annual Gross Revenue
$850,000 USD
Cash Flow (SDE)
$150,000 – $200,000
Seasonal Business
No
Value of Inventory
$25,000 – $50,000
Value of Assets
$300,000 – $400,000
Year Established
2024
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$6,000
Total Employees
Less than 10
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
SomeSeller financing Available
Part-timeOwner
Involvement
About this Business
When we opened The Covery Wellness Lafayette just over a year ago, our goal was simple: create a space where clients could achieve real health, vitality, and confidence in a welcoming, modern environment. From the very first day, we focused on delivering personalized, science-backed treatments that truly make a difference in people’s lives.
Our business has grown rapidly thanks to a loyal, health-conscious clientele who value our comprehensive approach to wellness and aesthetics. We offer hormone optimization, non-invasive body contouring, IV therapy, and advanced aesthetic solutions — all delivered by an experienced team of professionals committed to client success. Every detail of our modern, recently completed facility was designed to provide comfort, accessibility, and an inspiring atmosphere that encourages transformation.
Beyond treatments, our operation emphasizes measurable results and client satisfaction. State-of-the-art technology, evidence-based protocols, and efficient systems for scheduling and follow-ups ensure that clients consistently see improvements while staff work seamlessly. Our business thrives on repeat visits and referrals, supported by our reputation for professionalism, innovation, and holistic wellness guidance.
Located in a prime location in Lafayette, Louisiana, Covery Wellness is more than a clinic — it is a destination for transformation. With a beautifully maintained facility, proven operational systems, and a growing base of loyal clients, this business is uniquely positioned for continued growth and long-term success in the expanding wellness market.
Growth opportunities
The business already has a loyal client base, experienced staff and strong referral network, but there is potential to expand marketing efforts to reach a broader audience in Lafayette and surrounding areas. Introducing additional services, such as specialized wellness programs, aesthetic memberships, or corporate wellness partnerships, could drive repeat visits and increase revenue per client. Also, enhanced digital marketing, could attract new clientele while increasing convenience for existing clients. There is also room to build on community engagement, partnerships with local healthcare providers, and social media presence to further raise brand visibility.
Owner's Day-to-Day Involvement
The current owner oversees operations on a part-time basis, focusing on strategic decisions, staff support, and client experience. Day-to-day operations are managed by a trained team, allowing the business to run smoothly and profitably without full-time owner involvement. This structure offers flexibility and makes it easy for a new owner to step in, grow the business, or maintain it part-time.
Additional Info
The Covery Wellness offers a turnkey operation with a modern, one-year-old facility, state of the art equipment and a loyal, health-conscious client base. Staff are fully trained, and systems for scheduling, treatment protocols, and follow-ups are in place. The business has strong referral traffic and untapped opportunities in marketing, memberships, and expanded service offerings for growth.
Asset Description
All equipment and assets are fully paid for and included in the sale, providing a turnkey operation with no equipment leases or outstanding debt. The business features state-of-the-art machines for non-invasive body contouring, IV therapy, and advanced aesthetic treatments, along with multiple treatment rooms and modern furnishings. Everything is fully operational and ready to support ongoing, results-driven services.
Inventory Description
Inventory includes all treatment-related consumables and retail products, such as vitamins, injectables, IV therapy supplies, ZO skincare items, general supplies, wellness devices, body contouring equipment and aesthetic treatment materials. All inventory is fully stocked, well-organized, and included in the sale, allowing the new owner to continue operations seamlessly from day one.
Reason for Selling
The owner is stepping back for personal commitments; the business is thriving, fully operational, and positioned for seamless transition and continued growth under new ownership.
Why I Love My Franchise
We love our clients and the relationships we’ve built with them. Helping them achieve health, confidence, and lasting results is what makes the Covery Wellness Lafayette so rewarding. Our loyal, health-conscious clientele inspires everything we do, and the strong sense of community and trust they bring makes this business truly special. The modern, thoughtfully designed facility, cutting-edge treatments, and supportive team make every day enjoyable.
About The Covery Wellness Spa
The Covery Wellness is a wellness and medical-spa franchise built around health optimization, longevity and recovery. Trading as The Covery, the brand combines hormone optimization (TRT/HRT), GLP-1 and peptide programmes, IV drips and NAD+, body contouring, medical-grade facials and microneedling, plus recovery modalities such as hyperbaric oxygen, red light, contrast therapy and compression. It serves a health-conscious local clientele through an integrated location.
Founded in 2020 and franchising since 2021, the brand runs a membership-led model designed for recurring revenue and client retention. Treatments are delivered under a compliant PC/MSO medical structure, positioning The Covery as a medical-led franchise rather than a purely aesthetic med spa. In 2024 the business was acquired by FitCo Health Club alongside original co-founder Donnie Jarreau, with a new leadership team focused on expansion.
Studios are brick-and-mortar and membership-based, equipped with a broad range of wellness and aesthetic technology. The brand differentiates itself by combining medical optimization, weight management and recovery services under one roof rather than specialising in a single modality.
Franchisee Support
Franchisees receive structured onboarding covering operations, equipment handling, client service and business management, with 22–57 hours of classroom training and 23–27 hours of on-the-job training. Ongoing support includes operating and technology systems, marketing support, vendor and equipment sourcing through a national brokerage firm, and compliance guidance for the PC/MSO medical model. Resale buyers should confirm with The Covery what transfer training and system access pass to incoming owners, and the licensing status of existing medical and wellness staff.
Brand Accolades & Awards
The Covery is listed in Entrepreneur's franchise directory and has drawn industry attention for its integrated, medical-led approach to wellness and longevity, particularly following its 2024 acquisition by FitCo Health Club and subsequent expansion plans. As a newer franchise, much of its recognition is tied to its differentiated service model rather than long-running award listings. For resale buyers, brand-level recognition should be weighed alongside the specific location's local reviews, membership strength and community reputation.
Industry / Market
The Covery operates in the US medical-spa and health-optimization market, valued at roughly $7.4 billion in 2025 and forecast to grow at a double-digit annual rate. Demand is driven by rising interest in preventive health, weight management through GLP-1 therapies, hormone optimization and non-invasive aesthetics, alongside an aging population seeking longevity and recovery services. Membership-based wellness has proved relatively resilient, though local demand depends on demographics and disposable income, which resale buyers should weigh when assessing a territory.
Ideal Owner
The Covery suits operations-led owners who can run a membership-based, appointment-driven wellness business and build local retention. Medical credentials are not required, as treatments are delivered by licensed providers under a PC/MSO structure, but owners should be comfortable coordinating clinical staff, managing compliance and overseeing a service team. Strong local marketing, customer-relationship and membership-retention skills matter more than industry experience, making the model a fit for hands-on operators who enjoy a results-driven wellness environment.