Club Pilates
Club Pilates franchise for sale in AZ
List Price: $5,000,000 USD
Key Facts
Annual Gross Revenue
$3,000,000 USD
Cash Flow
$700,000 – $800,000
Seasonal Business
No
Value of Inventory
Upon Inquiry
Value of Assets
Upon Inquiry
Year Established
2020
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
N/A
Total Employees
50+
1–3 MonthsTransition
Support
NonePrice/Terms
Flexibility
SomeSeller financing Available
PassiveOwner
Involvement
About this Business
The Company owns and operates a growing portfolio of Club Pilates studios throughout the Southwest, providing high-quality, instructor-led Pilates and fitness services within one of the nation’s leading boutique fitness franchise systems. The portfolio currently consists of four fully operating and profitable studios, with two additional locations under development. Upon completion, the Company will operate six Club Pilates studios across the Southwest.
The studios offer a comprehensive range of Pilates-based fitness programs designed to serve clients across varying ages, fitness levels, and experience. Services are delivered primarily through recurring membership programs, supplemented by individual classes and other studio offerings. This membership-driven model creates a strong base of recurring revenue while fostering long-term customer relationships and high levels of client engagement.
The Company has established a successful operating platform in the Southwest, benefiting from attractive demographic trends, population growth, increasing consumer interest in health and wellness, and continued demand for boutique fitness concepts. Its existing studios have demonstrated the ability to operate profitably while building strong membership bases within their respective local markets.
With four established operating locations and two additional studios in development, the Company has created meaningful scale within its regional market. This geographic concentration provides operating efficiencies in management, staffing, marketing, training, and administrative functions while strengthening the Company’s overall presence in the Southwest fitness market.
The business represents an established and profitable multi-unit franchise operation with recurring membership revenue, a recognized national brand, proven operating locations, and a defined near-term growth pipeline.
Growth opportunities
The Company has multiple avenues for continued revenue and earnings growth. A key opportunity is same-store sales growth across the four operating studios through continued membership expansion, improved member retention, increased class utilization, and disciplined pricing. Several of the existing studios are still relatively young and have not yet reached their full membership or earnings potential, providing an embedded growth opportunity as these locations mature and operating leverage improves. In addition to organic growth from the existing portfolio, the Company has 2 new Club Pilates locations under development. As these studios open, establish their membership, and progress toward maturity, they are expected to provide an additional source of revenue and profitability. Together, same-store growth, maturation of newer studios, and the development of two additional locations provide a clear path for continued expansion of the Company's revs, EBITDA, and overall market presence.
Owner's Day-to-Day Involvement
The current owners have operated the business as passive investors, relying on an experienced management team to oversee all day-to-day operations. Management is responsible for staffing, scheduling, sales, marketing, member relations, and studio performance. This established structure allows the business to operate successfully with limited direct owner involvement and provides continuity for a new owner.
Additional Info
The Company is supported by a seasoned management team with proven experience developing, opening, and operating profitable Club Pilates studios. Management has established scalable systems across sales, staffing, marketing, member retention, and studio operations. This experience positions the team to drive same-store growth, mature newer studios, successfully open the two locations under development, and expand profitability across the portfolio.
Asset Description
The sale includes a large sum of assets and inventory supporting the ongoing operations of the business. These assets include studio equipment, furniture, fixtures, technology, leasehold improvements, supplies, and other operating inventory across the portfolio. This substantial installed asset base provides a buyer with a turnkey operating platform and reduces the need for significant near-term capital investment.
Inventory Description
The sale includes a valuable inventory of branded apparel, clothing, and Pilates-related merchandise offered through the studios. Inventory includes fitness apparel, accessories, and other Pilates and wellness-related gear, providing an additional revenue stream while enhancing the member experience and supporting the Club Pilates brand.
Reason for Selling
The owners are strategically reducing their involvement across a diversified portfolio of investments and have elected to sell the business as part of a broader transition toward retirement and portfolio simplification. The decision is not driven by operating performance, but rather by the owners’ desire to reduce active investments and commitments while transitioning into the next stage of their lives.
Why I Love My Franchise
The owners value the Club Pilates brand for its strong national recognition, proven operating model, loyal membership base, and leadership within boutique fitness. The support provided by Xponential Fitness, including training, marketing, technology, operational resources, and franchise systems, has been instrumental in building and operating the portfolio and provides a strong foundation for continued growth.
About Club Pilates
Founded in 2007 by Allison Beardsley, Club Pilates is the world’s largest Pilates franchise, with over 1,200 studios across four continents. The brand revolutionized Pilates by making it accessible, affordable, and inclusive, offering a variety of Reformer-based classes suitable for all fitness levels. Club Pilates caters primarily to health-conscious adults aged 30 to 60, focusing on strength, flexibility, and balance through group and private sessions. As part of Xponential Fitness, a leading boutique fitness franchisor, Club Pilates benefits from strong brand recognition and a scalable business model. With rapid growth and a membership base exceeding 100,000, it continues to lead the boutique fitness industry by combining high-quality instruction with innovative programs.
Franchisee Support
Franchisees receive comprehensive training including 27.75 hours of classroom instruction and ongoing operational support covering site selection, lease negotiation, marketing, proprietary software, and field operations. Club Pilates offers co-op advertising, national and regional marketing campaigns, social media, SEO, and a loyalty program. The franchise provides a collaborative network, continuous education, and hands-on assistance from pre-sale through grand opening and beyond.
Brand Accolades & Awards
Club Pilates has been ranked consistently on Entrepreneur’s Franchise 500 list and recognized for exceptional growth, with a 16% year-over-year increase compared to the industry average of 5%. It boasts a low three-year failure rate of 1%, highlighting franchisee success and operational excellence. The brand is also featured on Inc. Magazine’s Inc. 5000 list for multiple years.
Industry / Market
The boutique fitness market is rapidly expanding, driven by increasing consumer demand for personalized, low-impact, and community-oriented workouts. Valued in the billions, the Pilates segment is growing faster than traditional gyms, with Club Pilates positioned as a market leader. The recurring revenue membership model provides stable cash flow and scalability, making it attractive in the health and wellness industry.
Ideal Owner
The ideal Club Pilates franchisee is a motivated, hands-on entrepreneur with strong leadership and customer service skills. Prior fitness or business experience is beneficial but not mandatory due to extensive training. Owners must be committed to actively managing their studios, engaging with their communities, and upholding brand standards.