The Exercise Coach
The Exercise Coach franchise for sale in Broomfield, Colorado
List Price: $159,000 USD
Key Facts
Annual Gross Revenue
$264,000 USD
Cash Flow
$50,000 – $100,000
Seasonal Business
No
Value of Inventory
Less than $25,000
Value of Assets
$50,000 – $100,000
Year Established
2021
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$2,500
Total Employees
Less than 10
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
SomeSeller financing Available
Part-timeOwner
Involvement
About this Business
The Exercise Coach Broomfield is a thriving personal training studio. This fully equipped franchise is a part of the renowned Exercise Coach network, known for its innovative approach to fitness. The studio has built a strong and loyal client base and has established itself as a go-to fitness destination for individuals looking to improve strength, health, and overall wellness.
Key Features:
Established Franchise: Part of The Exercise Coach franchise system with a well-known, trusted brand and business model.
Turnkey Operation: The business is fully operational with trained staff, comprehensive training materials, and ongoing corporate support.
State-of-the-Art Equipment: The studio is equipped with proprietary exercise technology, designed for maximum efficiency and optimal results.
Client Base: Strong, established clientele, including repeat customers and a solid referral network.
Prime Location: Situated in a busy and growing area of Broomfield, Colorado, with high visibility and foot traffic.
Proven Business Model: A profitable, recession-resistant model with room for growth and scalability.
Revenue Potential & Growth Opportunities:
This business has shown consistent growth and offers significant potential for future expansion, particularly by exploring additional marketing strategies. As the demand for personalized fitness solutions continues to rise, The Exercise Coach Broomfield is well-positioned for long-term success.
Growth opportunities
We are conveniently located near many of Broomfield's ideal neighborhoods, including Broadlands, Anthem, Aspen Creek, McKay Landing and many others. Community outreach in addition to the upcoming new business line enhancements will create a great opportunity for the right buyer.
Owner's Day-to-Day Involvement
Current owner maintains a full-time position in addition to operating The Exercise Coach studio. The owner is responsible for the overall operations of the studio, ensuring that everything runs smoothly. This includes managing a wonderful and very competent staff, and ensuring all equipment is in working order. The owner manages the studio’s finances, which includes overseeing revenue, expenses, payroll, and any ongoing costs (such as rent, equipment maintenance, or marketing). Ensuring clients have a positive experience from the moment they walk in the door. This involves monitoring the quality of service, creating a welcoming atmosphere, and addressing customer feedback. The owner will engage in ongoing training provided by The Exercise Coach corporate team to stay up-to-date on new developments, fitness technology, and best practices for running the business.
Asset Description
Proprietary Exerbotics machines including Leg Press, Chest Press/Row, Overhead Press/Pulldown, Abdominal/Back Extension and Multi-Trainer cable weight machine, Abduction/Adduction machine, Surge 360 and two SciFit Pro bikes. Including all computers, furniture and equipment for operating this turn-key studio.
Inventory Description
Nutritional supplements
Reason for Selling
Other personal and professional commitments have changed, limiting the time and attention this business deserves.
Why I Love My Franchise
Every day we are helping our friends and neighbors in the community improve their life. Our clients may not have the time, experience or confidence to build muscle and improve their quality of life on their own. But with us, we can truly transform the way they age!
About The Exercise Coach
The Exercise Coach® is a unique fitness franchise that specializes in personalized training for clients aged 45 and older, targeting busy professionals and retirees. With an average initial investment ranging from $129,983 to $351,785, it offers a low-cost, high-return business model in the competitive fitness industry.
Each studio is designed to be small and private, typically between 800 to 1,200 square feet, providing a comfortable and focused workout environment. The franchise utilizes proprietary fitness technology known as Exerbotics, which enhances the training experience and provides exclusive rights within the fitness sector. This technology-driven approach, combined with one-on-one personal training sessions led by trained exercise coaches, ensures clients receive tailored workouts that align with their individual fitness goals.
Since its inception in 2018, The Exercise Coach® has sold over 200 territories, positioning itself as a leading brand with minimal competition in a growing market.
Franchisee Support
The Exercise Coach® offers extensive support to franchisees, including 55 to 77 hours of classroom instruction and hands-on training at the corporate headquarters. Ongoing support features a dedicated business coach, access to an industry-leading CRM for real-time business management, and turnkey marketing strategies. Franchisees also receive assistance with site selection, lease negotiations, and staff training, ensuring they have the tools needed to successfully manage their studios and deliver high-quality fitness services.
Brand Accolades & Awards
The Exercise Coach® has been recognized with numerous awards, including ranking on Entrepreneur’s Franchise 500 from 2014-2016 and 2021-2023. It was recently named the #1 largest personal training brand in the U.S. and the 6th highest-ranked fitness franchise in North America. In 2023, it earned the #137 spot on Entrepreneur Magazine’s Franchise 500 and was the #1 fastest-growing personal training franchise in America, further solidifying its position as a leader in the fitness industry.
Industry / Market
The fitness industry is a $33 billion market, yet many people over 50 feel underserved. The Exercise Coach® capitalizes on this gap by targeting an aging demographic that controls much of the disposable income in the U.S. With 1 in 6 Americans projected to be over 60 by 2030, The Exercise Coach® is perfectly positioned to cater to this growing market, offering tailored fitness solutions that promote health and longevity, particularly among Baby Boomers who are increasingly health-conscious as they age.
Ideal Owner
The ideal franchisee is a health-conscious individual with a passion for personal training and helping others achieve their fitness goals. They should be customer-oriented, empathetic, and capable of providing personalized training programs. A background in exercise science, personal training, or healthcare is advantageous, along with strong communication skills to motivate and support clients.