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Spenga, Fairfax County, Virginia: $175,000 USD
Fitness and Training

7 prime Spenga Fitness Territories – Undeveloped

Spenga franchise for sale in Fairfax County, Virginia

List Price: $175,000 USD

Key Facts

Annual Gross Revenue

N/A (undeveloped)

Seasonal Business

No

Value of Inventory

$0

Value of Assets

$0

Year Established

2019

Business Operates From

A retail location

Location Is

N/A

Approx. Monthly Rent

N/A

Total Employees

Upon Inquiry

None

Transition
Support

Somewhat

Price/Terms
Flexibility

Some

Seller financing Available

Passive

Owner
Involvement

About this Business

7 PRIME territories for development in the Washington DC suburbs of Northern Virginia! Buy all 7 together for $175,000 or individually for $35,000 each, a deal either way!

Tysons, VA
Annandale, VA
Centreville, VA
Reston, VA
Oakton, VA
Ashburn, VA
Chantilly, VA

These territories are in the densely populated Washington DC Metro area, in Northern Virginia. The population is educated and high-earning, with lots of young people who tend to hold the majority of boutique fitness memberships. The DC area is fairly recession proof as many people either work for the US Government or at a business that works with the federal government. The demographics here are ideal for SPENGA studios to thrive.

These territories are a great deal, discounted from the regular franchise price! Buy all 7 together for $175,000 and build your fitness empire OR buy individually for $35,000 each. Inquire now!

Growth opportunities

7 territories available to build a boutique fitness empire with potentially 10 studios! Take prime undeveloped territories to operating studios! Huge potential for growth at a big discount off the price of a standard new unit.

Owner's Day-to-Day Involvement

SPENGA corporate supports new owner with strong support in choosing site, building out studio, and then operating, sales, marketing and management.

Reason for Selling

Family decision to go in a different direction.

Why I Love My Franchise

It's a great exercise format and has a beautiful build out/ design.

About Spenga

SPENGA is a boutique fitness franchise built around a single 60-minute workout that combines three disciplines: spin, strength training and yoga, branded as Ride, Rep, Revive. The format is designed to deliver cardio, strength and flexibility in one session rather than the single-modality focus of most boutique studios. The brand was founded in 2015 and began franchising the same year.

The business is a membership-based studio model that generates recurring revenue from memberships and class packages. Studios operate from leased commercial space within protected territories, and the brand has sold more than 300 studios across the United States. SPENGA is led by an executive team that built and ran a large Chicago health-club group before launching the concept, and it stays closely involved in day-to-day operations.

What sets SPENGA apart is the three-in-one session structure, supported by trackable spin technology, a custom member app and a proprietary operating system. The combined format is positioned to drive member variety, engagement and retention within the wider boutique fitness category.

Franchisee Support

Incoming owners complete SPENGA's initial program of 89 hours combining classroom and on-the-job training. Ongoing support runs through a staff learning-management platform, a custom CRM, a branded member app, KPI dashboards and franchisee websites, with three monthly network calls for owners, managers and instructors plus an annual conference. Operations Support Specialists deliver on-site studio training and Master Instructors certify instructor candidates. Resale buyers should confirm what onboarding transfers to a new owner and what CRM and dashboard access carries over.

Brand Accolades & Awards

SPENGA has built recognition quickly since 2015, with more than 300 studios sold across the US. It has ranked on the Inc. 5000 (No. 916 in 2022), Inc. Regionals Midwest (No. 43 in 2022) and Entrepreneur's Franchise 500 (No. 380 in 2022, a second consecutive year). Earlier honours include Franchise Journal Top Brands (2021), Franchise Dictionary Magazine Top 100 Game Changers (2020), Franserve Fran-tastic 500 Top Fitness Brand (2020) and Franchise Brokers Association Brand of the Year (2019). For resale buyers, brand recognition should be weighed alongside a studio's local reviews and reputation.

Industry / Market

The US health and fitness club industry generates roughly $35 billion in annual revenue, and boutique studios have been its fastest-growing segment, holding a large share of total memberships. Demand has rebounded strongly since the pandemic, with consumers favouring specialised, experience-led and group formats over traditional gyms. Recurring memberships give the category resilience across economic cycles, though individual studios remain tied to local population density, disposable income and competition. For resale buyers, a studio's catchment and the strength of its membership base are the key local demand signals.

Ideal Owner

SPENGA suits a hands-on, community-minded operator who can build and motivate a studio team rather than a passive investor. The day-to-day is operations- and people-led: hiring and retaining instructors and managers, driving membership and presales, running local marketing and creating the energetic studio culture that keeps members coming back. A genuine interest in fitness helps, but sales ability, staff management and a consistent customer experience matter more than personal-training credentials. Owners comfortable working to KPIs and performance dashboards tend to fit the model well.