PJ’s Coffee of New Orleans (Hattiesburg, MS)
PJ’s Coffee franchise for sale in Hattiesburg, MS
List Price: $150,000 USD
Key Facts
Annual Gross Revenue
$402,874 USD
Cash Flow (SDE)
Upon Inquiry
Seasonal Business
No
Value of Inventory
Upon Inquiry
Value of Assets
Upon Inquiry
Year Established
2020
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$2,500
Total Employees
10–25
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
NoneSeller financing Available
PassiveOwner
Involvement
About this Business
PJ’s Coffee – Hattiesburg, Mississippi
Established PJ’s Coffee franchise opportunity in Hattiesburg, Mississippi.
Opened in January 2020, this location offers an incoming franchisee the opportunity to acquire an established café with a proven operating history prior to owner stepping back.
Location: 6106 Hwy 98, Hattiesburg, MS 39402
Opened: January 2020
Asking Price: $150,000
Monthly Rent: $2,784 + approximately $400/month in taxes
Lease: Approximately 2 years remaining, with options to renew
With a relatively low occupancy cost and an established customer base, this is an attractive opportunity for an owner looking to step into an existing PJ’s Coffee business. The location also provides opportunities for a hands-on owner to strengthen operations, increase local marketing and community engagement, and continue building on the store.
Growth opportunities
A key opportunity is increased owner involvement. A hands-on owner can strengthen operations, staffing, local marketing, and community engagement to drive additional sales. The store benefits from its location along Hwy 98 and Hattiesburg’s continued investment in infrastructure and economic development. With an established customer base and relatively low occupancy costs, there is meaningful opportunity to build on the store’s existing performance and grow the business.
Owner's Day-to-Day Involvement
This opportunity is particularly well suited for a hands-on owner-operator who can dedicate more time to the business. The current owner has not been able to devote full-time attention to the café, creating an opportunity for a new owner to become more involved in day-to-day operations, strengthen the team, engage with the local community, and capitalize on opportunities to grow sales and profitability.
Franchise Accolades & Awards
Entrepreneur Franchise 500– 2026 Entrepreneur Top Brand for Multi-Unit Owners – 2026 Franchise Innovation Award – 2025 Entrepreneur Top Food Franchises – 2025 Franchise Business Review Top Franchise Recognition Franchise Times Top 400
Reason for Selling
Owner cannot be present at all. Personal circumstances.
Why I Love My Franchise
The owner has been apart of this brand for decades - she began working in a store, then became a corporate employee, and then went off to open her own location.
About PJ’s Coffee
PJ’s Coffee is a Southern-rooted coffee franchise with over 45 years of history, known for its authentic New Orleans-style coffee and commitment to quality and hospitality. The brand emphasizes a unique blend of modern southern hospitality and premium coffee, making it a distinctive player in the coffee shop market. PJ’s Coffee franchise offers a proven business model with strong financial performance – top franchise locations with drive-thrus report annual net sales exceeding $1 million. The brand’s growth is supported by a comprehensive franchise development process that includes site selection, lease negotiation, design and construction assistance, and multi-level training programs to ensure operational excellence and customer satisfaction.
Franchisee Support
Comprehensive training covers operations, marketing, customer service, and site management, with 120 hours of on-the-job training and 48 hours in the classroom. Ongoing support includes business coaching, proprietary software, marketing tools, purchasing co-ops, field operations assistance, access to a franchisee intranet, and security & safety procedures.
Brand Accolades & Awards
PJ’s Coffee has earned prestigious industry recognition, consistently ranking on the Entrepreneur Franchise 500 and being named among the Top Global Franchises, Top Brands for Multi-Unit Owners, and Top Franchises for Veterans. Ranked #5 in Coffee Franchises in 2022, PJ’s stands out in the competitive coffee market. Franchise Business Review also recognized the brand for franchisee satisfaction, highlighting its strong support system and growth potential, reinforcing its credibility, operational excellence, and long-term success.
Industry / Market
The coffee industry is valued at nearly $100 billion and continues to grow due to rising consumer demand for premium, ethically sourced coffee. Contributing factors include increasing daily coffee consumption, the shift toward specialty coffee experiences, and the influence of millennials and Gen Z. PJ’s Coffee benefits from its small-batch roasting, diverse store formats, and signature beignets, positioning it to capitalize on these trends and drive long-term success.
Ideal Owner
The ideal PJ’s Coffee franchisee is an entrepreneur passionate about premium coffee and hospitality, eager to engage with customers and uphold the brand’s high service standards. They should be motivated to operate a customer-focused business with strong operational discipline and a willingness to leverage corporate support for growth. No prior coffee industry experience is necessary due to the thorough training and ongoing support provided.