Perspire Sauna Studio
Perspire Sauna Studio franchise for sale in Parker, Colorado
List Price: $600,000 USD
Key Facts
Annual Gross Revenue
$480,000 USD
Cash Flow
Upon Inquiry
Seasonal Business
No
Value of Inventory
Less than $25,000
Value of Assets
Greater than $500,000
Year Established
2025
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$9,000
Total Employees
Less than 10
1–3 MonthsTransition
Support
Very FlexiblePrice/Terms
Flexibility
NoneSeller financing Available
Part-timeOwner
Involvement
About this Business
Turnkey Perspire Sauna Studio for Sale – Prime Wellness Opportunity
Take advantage of a rare opportunity to acquire a fully built-out, high-end Perspire Sauna Studio in a growing wellness market. This modern, approximately 2,200 sq ft facility is thoughtfully designed and fully operational, offering a seamless transition for a new owner.
Key Features:
- 10 private infrared sauna suites
- 5 premium shower suites featuring SNØ (cold) showers
- All suites equipped with halotherapy (salt therapy)
- Integrated red light therapy in every sauna
- Upscale, spa-like buildout with high-end finishes throughout
Operations:
- Fully trained staff in place
- Established systems and brand support through franchise model
- Less than 2 years into a favorable 10-year lease
Investment Highlights:
- Over $750,000 invested in startup and buildout
- Turnkey operation with significant growth potential
- Positioned in the rapidly expanding health and wellness sector
This is an ideal opportunity for an owner-operator or investor seeking entry into the booming infrared sauna and recovery space without the challenges of a new build.
Serious inquiries only. Additional financials and details available upon request.
Growth opportunities
Located in one of the most health-conscious and active cities in the U.S., this studio is well-positioned to capitalize on strong local demand for recovery, performance, and wellness services. Revenue Scaling Through Membership Growth • Parker has a high concentration of fitness-focused consumers, creating strong upside for membership expansion • Increasing active memberships by just 20–30% can significantly boost predictable monthly recurring revenue • Opportunity to introduce premium tiers (unlimited sessions, contrast therapy packages, VIP suites) High-Value Client Segments (Local Targeting) • Endurance athletes, skiers, and outdoor enthusiasts tied to Rocky Mountains recreation culture • Professionals in high-income neighborhoods seeking stress relief and recovery services • Biohacking and longevity-focused consumers increasingly adopting infrared and recovery therapies • Even a modest increase in daily utilization per suite can drive meaningful top-line growth
Owner's Day-to-Day Involvement
Payroll Manager assistance Minimal in store time Finances
Asset Description
Fully built out space construction costs of $550,000 10 infrared saunas with integrated red light therapy 2 i pads 1 apple desktop computer. Furnishings
Reason for Selling
Divorce
Why I Love My Franchise
Perspire Sauna Studio offers franchisees a compelling blend of recurring revenue, operational simplicity, and alignment with one of the fastest-growing sectors in wellness. Franchisees benefit from established operating procedures, training, marketing support, and brand recognition—reducing the learning curve compared to independent startups. Suitable for both owner-operators and semi-absentee investors.
About Perspire Sauna Studio
Perspire Sauna Studio is the nation’s fastest-growing infrared sauna studio franchise, offering a modern wellness experience through infrared saunas and red-light therapy. Founded in 2010 by Lee Braun, it began franchising in 2018. The brand provides guests with a spa-like environment, enhancing relaxation, detoxification, and overall well-being. Perspire has over 50 locations in the U.S. and offers a comprehensive support system for franchisees, focusing on low overhead and recurring revenue through membership programs.
Franchisee Support
Perspire Sauna Studio provides a substantial training program consisting of 26.5 hours of on-the-job training combined with 57.5 hours of classroom training. Franchisees receive comprehensive ongoing support including purchasing co-ops, newsletters, meetings and conventions, grand opening assistance, online support, security and safety procedures, lease negotiation help, field operations guidance, site selection assistance, proprietary software, and access to a franchisee intranet platform. Marketing support is equally robust, offering co-op advertising, ad templates, national media exposure, regional advertising assistance, social media guidance, SEO support, website development, email marketing tools, and a loyalty program/app.
Brand Accolades & Awards
Perspire Sauna Studio has emerged as a leader in the wellness franchise sector, achieving remarkable growth milestones rather than formal accolades. By 2024, the company hosted 1.1 million sauna sessions and welcomed 25,000 new members across more than 70 locations nationwide. That same year, Perspire awarded 75 new territories to franchisees and opened 22 new studios spanning 27 states. Recognized as “the first and fastest-growing infrared sauna franchise in the United States” since 2021, the company is on track to open 40 additional locations in 2025, with long-term plans to expand to 500 locations. Perspire has also set industry standards by forging strategic partnerships with premium wellness technology providers, further solidifying its leadership in the sauna and wellness space.
Industry / Market
The wellness industry is experiencing robust growth, particularly in the sauna and spa sectors as consumers prioritize health and relaxation. Perspire Sauna Studio leverages this demand by offering infrared sauna services that cater to wellness-focused lifestyles.
Ideal Owner
The ideal Perspire Sauna Studio franchisee is health-conscious and passionate about wellness trends like infrared saunas. They should have strong management skills, be customer-service focused, and possess an entrepreneurial spirit to grow their wellness business effectively.





