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The Exercise Coach, Travis County, Texas: $120,000 USD
Fitness and Training

2 Profitable High-Tech Fitness Studios Priced for Quick Sale

The Exercise Coach franchise for sale in Travis County, Texas

List Price: $120,000 USD

Key Facts

Annual Gross Revenue

$720,771 USD

Cash Flow (SDE)

$50,000 – $100,000

Seasonal Business

No

Value of Inventory

$0

Value of Assets

$200,000 – $300,000

Year Established

2019

Business Operates From

A retail location

Location Is

Leased

Approx. Monthly Rent

$9,000

Total Employees

Less than 10

1–3 Months

Transition
Support

Somewhat

Price/Terms
Flexibility

None

Seller financing Available

Full-time

Owner
Involvement

About this Business

Two ‘smart’ gyms for just $120K, less than the cost of opening one. Backed by tech-driven, 20-minute workouts and 260+ loyal members, this package now generates $720K+ in annual revenue and $85K+ in cash flow—making it a high-impact opportunity with real momentum!

One location is consistently profitable. The second has turned the corner, now generating positive cash flow with strong YoY growth. Both operate in high-income markets with rising demand, an experienced team in place, and expanding referral partnerships.

For a hands-on owner ready to drive growth, the path is clear: increase lead generation, improve trial-to-member conversions, and build on existing referral and health insurer programs.

The seller is relocating and motivated to close, creating a rare chance to acquire two established studios with proven systems, brand equity, and clear growth potential.

Key Highlights:
+ $720K+ combined revenue (2025)
+ $85K combined cash flow
+ 260+ active members and growing
+ Experienced staff for seamless transition
+ $220K+ in proprietary AI fitness equipment included
+ Two established studios offered at just $120K
+ Seller relocating and motivated to close

Inquire today to receive a pre-qualification/NDA and explore this future-focused fitness opportunity!

Growth opportunities

Growth strategy: 1) Expand Sales Funnel: Seller has limited time, but new owner can ramp up marketing & convert via proven sales process 2) Engage Community: Go beyond social media with outreach to health/wellness pros, retired communities, business networks & local events to tap a broader client pool. 3) Healthcare Partnerships: Leverage growing nationwide insurance reimbursement programs 4) Operational Leadership: Elevate studio operations & efficiency with dedicated owner or a seasoned general manager.

Owner's Day-to-Day Involvement

Work full-time in the studio as assistant to the managers to manage day to day, also review metrics and finances.

Asset Description

The sale encompasses all assets necessary for operating both studios, totaling $220,000 in value. Included at each location are proprietary Exerbotics Exercise Equipment, a Recumbent Bike, Multi-Trainer, Surge 360, Nautilus, along with lobby furniture, TVs, computers, desks, chairs, decor, cleaning stations, body scanners, printers, phones, sound systems, and signage, each asset pool valued at approximately $110,000.

Reason for Selling

Inadequate time to devote

Why I Love My Franchise

Great culture and concept. Franchise management is great to work with and provide strong support and training.

About The Exercise Coach

The Exercise Coach is a boutique fitness franchise built around technology-driven strength training for the 45-and-older market. Founded in 2000 by Brian and Gerianne Cygan and franchising since 2011, the brand delivers two 20-minute, one-on-one sessions per week led by Certified Exercise Coaches rather than the crowded, high-intensity format of conventional gyms.

Each studio runs on Exerbotics, proprietary AI-assisted resistance equipment that personalises and tracks every workout, giving the brand an exclusive technology platform and protected territories. Studios are small and lean: typically around 1,000 square feet in Class A or B office, retail or medical space, staffed by three to five mostly part-time employees. The model suits both single-unit owner-operators and multi-unit developers.

The network has grown to more than 200 US studios plus locations in Japan and over 400 territories awarded, positioning it as the largest personal training chain in the United States. Its focus on an older, underserved demographic and a recurring membership base sets it apart from volume-led group fitness concepts.

Franchisee Support

Incoming owners complete the proprietary Exercise Coach certification, which combines online learning with 55 to 77 hours of classroom and hands-on instruction at corporate headquarters; no prior fitness experience is required. Ongoing support includes a dedicated business coach, KPI-driven business reviews, an industry-leading CRM for real-time studio management, corporate-led digital and print lead generation, and franchisee peer groups plus a manager mentor program. Resale buyers should confirm what transfer training and CRM and Exerbotics system access the franchisor provides to incoming owners and existing staff.

Brand Accolades & Awards

The Exercise Coach has ranked repeatedly on Entrepreneur's Franchise 500 (across 2014–2016 and 2021–2023, including #137 in 2023) and continues to appear in recent editions. The brand is recognised as the largest personal training chain in the United States, has been named the #1 fastest-growing personal training franchise in America, and ranks among the top fitness franchises in North America. For resale buyers, brand-level recognition should be weighed alongside the specific studio's local reviews, membership loyalty and community reputation.

Industry / Market

The US health and fitness club industry generates well over $30 billion in annual revenue, yet adults aged 50 and older remain underserved by conventional, high-intensity gyms. This demographic is among the fastest-growing in the country and controls a disproportionate share of discretionary spending; by 2030 roughly one in five Americans will be 65 or older. Demand for low-impact, time-efficient strength training tied to healthy aging continues to rise, and the membership model gives resale buyers useful visibility into recurring revenue.

Ideal Owner

The Exercise Coach suits relationship-driven operators who enjoy coaching, community building and motivating clients, particularly within the 45-plus demographic. No fitness or exercise-science background is required; the brand prioritises leadership, strong interpersonal skills, a genuine interest in health, and the discipline to follow proven systems. Single-unit owners are often hands-on in the studio alongside their team, while multi-unit developers take a more executive role managing staff, marketing and growth. A consultative, service-oriented sales approach helps convert and retain members.