Pure Barre
Pure Barre franchise for sale in Houston, Texas
List Price: $165,000 USD
Key Facts
Annual Gross Revenue
$200,000 USD
Cash Flow (SDE)
$25,000 – $50,000
Seasonal Business
No
Value of Inventory
Less than $25,000
Value of Assets
$50,000 – $100,000
Year Established
2018
Business Operates From
My home
Location Is
Leased
Approx. Monthly Rent
N/A
Total Employees
Upon Inquiry
1–3 MonthsTransition
Support
Very FlexiblePrice/Terms
Flexibility
SomeSeller financing Available
Part-timeOwner
Involvement
About this Business
Studio Highlight: Pure Barre Spring – Houston, TX
Location: Located in the highlighly desired Vintage Park area
Staff: Staff in place of a mostly new team of knowledgeable teachers, with some who’ve relocated from other states
Notes from Seller: Pure Barre has always been a passion of mine, and owning a studio was a long-time goal. While we live in Bozeman, Montana, a great opportunity arose in Houston, and we purchased this studio with a partner to build on an already strong community. Over the years, the studio has maintained a solid member base, an excellent location, and a beautiful, spacious buildout.
With an engaged, local owner or active GM, this studio is well-positioned for growth and ready to be taken to the next level. Our decision to sell is simply due to the challenges of long-distance ownership.
Growth opportunities
We started with an Owner/Manager that lived in Spring, TX. It was highly successful under this model. She unfortunately had to get out for personal reasons, and the studio has proven to be very difficult to run from Montana. An owner/manager or regional owner/manager would be ideal for this business.
Owner's Day-to-Day Involvement
Overseeing management, studio inventory and payroll.
Asset Description
Fully equipped to Pure Barre standards. Weights, matts, POS system, computer, wireless microphone, sound system, etc.
Inventory Description
Apparel and socks.
Reason for Selling
Out of State owners.
Why I Love My Franchise
Low impact work out that is highly effective for muscle and core strength. Various formats, upbeat work out and always challenging. A community vibe that is supportive, motivating and very welcoming!
About Pure Barre
Pure Barre is a boutique fitness franchise specializing in low-impact, full-body barre workouts delivered in a dedicated studio environment. The method draws from Pilates, yoga, and ballet, using small, precise movements with and without the ballet barre to build strength, endurance, and flexibility across all fitness levels. The brand offers four class formats: introductory, classic barre, interval training, and resistance training, covering programming that serves both newcomers and long-term members.
Founded in 2001, Pure Barre has grown to become the largest barre franchise in North America, with close to 650 studios, over 100,000 active members, and more than 6,000 instructors worldwide. The brand joined Xponential Fitness in 2015, a multi-brand fitness franchisor whose portfolio also includes Club Pilates, YogaSix, and StretchLab. Xponential’s experience and infrastructure inform the support model available to franchisees.
Studios operate on a recurring membership model, with members purchasing monthly passes or class packages. The business requires hiring and retaining qualified barre instructors and a general management team; the franchise structure supports semi-absentee ownership through a hired general manager.
Franchisee Support
Pure Barre franchisees receive initial training comprising 19 classroom hours and 1 hour of on-the-job instruction. Ongoing support includes recurring sales training, monthly calls with dedicated regional sales team members, and KPI report reviews. The franchisor assists with instructor and general manager recruitment, and Xponential Fitness provides additional infrastructure and marketing support across its brand portfolio. Buyers of an existing studio should confirm what transfer training and system access the franchisor provides to incoming ownership.
Brand Accolades & Awards
Pure Barre has maintained consistent placement in Entrepreneur Magazine's Franchise 500, most recently ranking No. 375 on the 2025 list. The brand has received editorial coverage in publications including Inc., Shape, Cosmopolitan, InStyle, The Huffington Post, and The New York Times. As part of Xponential Fitness, Pure Barre operates within a parent portfolio that has received its own recognition for scale and growth across the boutique fitness sector. For resale buyers, the brand's national name recognition supports local marketing and member acquisition.
Industry / Market
The US boutique fitness market was valued at approximately $5.4 billion in 2025, with projected growth at a CAGR of 12.8% through 2032. Demand is driven by consumer preference for specialised, small-group workout formats over traditional gym membership, with barre-style studios among the growing formats in this category. The recurring membership structure typical of boutique fitness aligns with consumer habits around regular, community-centred workouts. For resale buyers, local studio saturation and competition from other boutique fitness concepts are factors worth reviewing alongside any specific acquisition.
Ideal Owner
A strong fit for Pure Barre is someone comfortable managing a team of fitness instructors and sales staff rather than personally delivering the workouts. The owner role centers on recruiting and retaining qualified instructors and a general manager, monitoring membership and revenue metrics, and maintaining a welcoming studio community. Comfort with recurring revenue data (active members, renewal rates, lead conversion) is useful, as membership performance is the primary business lever. Industry-specific fitness experience is not required; the priority is hiring well, leading a team, and supporting a consistent member experience.