Bricks And Minifigs
Bricks And Minifigs franchise for sale in Johns Creek, Georgia
List Price: $275,000 USD
Key Facts
Annual Gross Revenue
$350,000 USD
Cash Flow
$100,000 – $150,000
Seasonal Business
No
Value of Inventory
$100,000 – $150,000
Value of Assets
$25,000 – $50,000
Year Established
2021
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$4,500
Total Employees
Less than 10
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
NoneSeller financing Available
Part-timeOwner
Involvement
About this Business
Own a business that builds creativity, community, and profit—one brick at a time! Bricks & Minifigs is a thriving LEGO® resale and event-based retail store in one of Atlanta’s most dynamic suburban markets. As part of the award-winning Bricks & Minifigs franchise—the world’s largest LEGO® buy, sell, and trade network—this store offers a fun, family-friendly business model with strong growth potential.
Whether you’re a hands-on entrepreneur or a semi-absentee investor, this turnkey operation comes with an experienced team, strong franchise support, and multiple income streams.
Growth opportunities
This franchise offers strong growth potential for a new owner through expanded community engagement and events. By hosting workshops, building contests, and partnerships with schools or local groups, the store can attract new customers and boost loyalty. With a loyal customer base, turnkey operations, and an established presence, the location provides an excellent opportunity to grow revenue, deepen community connections, and build long-term success.
Owner's Day-to-Day Involvement
The owner’s role can be as active or as passive as desired. The business is fully staffed and includes employees capable of handling daily operations, customer service, and sales. A hands-on owner can increase profitability by managing events, community outreach, and marketing directly. A semi-absentee owner can oversee the business part-time with a manager in place handling staff scheduling, daily sales, inventory, and customer engagement.
Additional Info
This location includes the exclusive franchise territory covering Atlanta Brick Con, one of the Southeast’s largest LEGO® conventions. This territory gives the store premier access to thousands of passionate LEGO® fans and families who attend annually.
Asset Description
This fully equipped Bricks and Minifigs franchise includes a complete retail build-out with fixtures, shelving, display tables, and party/event room furnishings and décor. Technology and systems include a POS with inventory tracking, computers, tablets, printers, signage, and a security/camera system. All furniture, fixtures, and equipment (FF&E) are in excellent condition and included in the sale—no additional capital investment required.
Inventory Description
The franchise includes over $100,000 in inventory, featuring new, used, and retired LEGO® sets, collectible minifigures, and bulk . This extensive selection appeals to collectors, hobbyists, and builders of all ages, providing a ready-to-sell, diverse inventory that supports strong sales and repeat customer traffic. All inventory is included in the sale, offering a turnkey business opportunity.
Reason for Selling
Current ownership would like to pursue other business ventures. The store is in excellent operational shape, making this a smooth transition for a new owner.
Why I Love My Franchise
The owner of this Bricks and Minifigs franchise loves the store for its combination of LEGO passion and community connection. Surrounded by bricks, sets, and minifigs, they enjoy inspiring creativity while helping customers find the perfect pieces. The business is more than a store—it’s a hub for imagination, personal connections, and shared enthusiasm, making every day rewarding and fulfilling.
About Bricks And Minifigs
Bricks And Minifigs is a specialty retail franchise founded in 2011 that focuses on buying, selling, and trading LEGO® bricks, minifigures, and related collectibles. The brand caters to LEGO enthusiasts of all ages by offering a unique, community-driven shopping experience that combines new sets, rare pieces, and custom creations. With a growing network of franchise locations across the U.S., Bricks And Minifigs has carved out a niche in the expanding collectibles and hobby market. The franchise model emphasizes low overhead, strong community engagement, and a passion-driven business approach. This makes it an appealing opportunity for entrepreneurs who love LEGO and want to build a business around a popular, evergreen product line with a loyal customer base.
Franchisee Support
Bricks And Minifigs provides franchisees with comprehensive training on inventory management, customer service, marketing, and store operations. Franchisees receive ongoing support including access to a proprietary inventory system, marketing materials, and operational guidance. The franchisor assists with site selection, store design, grand opening support, and continuous business development coaching. This support network helps franchisees build strong local brands and foster engaged LEGO communities.
Brand Accolades & Awards
Bricks And Minifigs has been recognized as a leading franchise in the collectibles and specialty retail sector. It has been featured in franchise industry publications and hobbyist media for its innovative business model and rapid expansion. The brand’s reputation for quality service and community focus has earned it positive reviews and growing franchisee satisfaction.
Industry / Market
The global toy and hobby market is projected to grow steadily, with LEGO-related products maintaining strong demand due to their enduring popularity and collector appeal. The specialty collectibles segment benefits from increasing interest in nostalgic and hobbyist products. Bricks And Minifigs is well-positioned to capitalize on these trends, offering franchisees access to a resilient, niche market with repeat customers and expanding demographics.
Ideal Owner
The ideal Bricks And Minifigs franchisee is a passionate LEGO enthusiast with strong retail or customer service skills. Prior business experience is helpful but not required, as training is provided. Owners should be community-oriented, detail-focused, and motivated to create engaging in-store experiences that attract hobbyists and families alike. A love for the product and commitment to excellent service are key to success.