Club Pilates
Club Pilates franchise for sale in Panama City, Florida
List Price: $1,500,000 USD
Key Facts
Annual Gross Revenue
$1,300,000 USD
Cash Flow (SDE)
Greater than $1,000,000
Seasonal Business
No
Value of Inventory
Less than $25,000
Value of Assets
$200,000 – $300,000
Year Established
2023
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$4,500
Total Employees
10–25
1–3 MonthsTransition
Support
NonePrice/Terms
Flexibility
NoneSeller financing Available
PassiveOwner
Involvement
About this Business
The boutique fitness market is rapidly expanding, driven by increasing consumer demand for personalized, low-impact, and community-oriented workouts. Valued in the billions, the Pilates segment is growing faster than traditional gyms, with Club Pilates positioned as a market leader. The recurring revenue membership model provides stable cash flow and scalability, making it attractive in the health and wellness industry.
This purchase include two operating Club Pilates locations and two unopened territories/licenses.
Slidell, La location has been open for almost 3 years. Fully staffed with GM, Lead Instructor and team of Pilates instructors and engagement coordinators.
Panama City, Fl location has been open for almost 2 years. Fully staffed with GM, Lead Instructor and team of Pilates instructors and engagement coordinators.
Over 300 members at each location with a great footing in the community.
2 licenses are also included: Panama City Beach and Navarre Florida.
Looking to sell to consolidate our time and businesses into one state and are therefore looking to sell.
Growth opportunities
Strengthen sales leadership and manager development, expanding grassroots marketing and referral partnerships, and re-engaging former members represent meaningful opportunities to increase membership and build on the momentum of the Holidays. There is much room for growth in the area of private sessions and retail beyond the traditional membership base.
Owner's Day-to-Day Involvement
Handles back end operations. Ordering and Inventory, payroll and timesheets. Decision maker as far as final hiring and schedule changes. Approves budget and extra activities within the studios.
Franchise Accolades & Awards
Club Pilates has been ranked consistently on Entrepreneur’s Franchise 500 list.
Asset Description
Pilates equipment, furniture, electronics, and materials.
Inventory Description
Retail: clothing, socks, bags, drink ware. $10,000
Reason for Selling
Looking to consolidate businesses into the one state we live in.
Why I Love My Franchise
We love that our success is dependent on the success of our members. We want to ensure they find a sense of community and wellness within themselves.
About Club Pilates
Club Pilates is a boutique fitness franchise built around Reformer-based group Pilates, offering low-impact classes designed for all ages and fitness levels. Founded in California in 2007 and franchising since 2012, the brand has grown into the largest Pilates studio network in the world.
Studios run on a membership-led, recurring-revenue model, with group Reformer classes supported by private training and retail sales. Each studio operates from a fixed location within a protected territory, staffed by certified instructors, a general manager and a sales team. Many owners run the business on a semi-absentee or executive basis, overseeing operations rather than teaching. Club Pilates is part of Xponential Fitness, one of the largest boutique fitness franchisors.
The network spans 1,400+ studios across four continents, with more than 4,500 instructors and a large recurring membership base. Alongside mat and Reformer work, studios use equipment such as EXO chairs and springboards to deliver a structured class progression that has become the brand’s signature.
Franchisee Support
Initial training centres on a mandatory three-day intensive (27.75 classroom hours) at the brand's Southern California corporate office, with separate three-day General Manager and Bridge Training courses for certified instructors. Owners receive an operations manual and access to a company intranet covering POS, training modules and creative assets. Ongoing support includes weekly national sales calls, one-on-one coaching, and marketing, retail and field guidance. Resale buyers should confirm what onboarding and intranet access transfer to incoming owners, and the certification status of existing studio staff.
Brand Accolades & Awards
Club Pilates has ranked on Entrepreneur's Franchise 500 for eight consecutive years, climbing to No. 79 in 2026 from No. 202 in 2024, and was named No. 1 in Pilates Fitness and No. 8 among Fastest-Growing Franchises in 2026. It has also appeared on Inc. Magazine's Inc. 5000 list across multiple years. As the world's largest Pilates brand and part of Xponential Fitness, it carries strong category recognition. Resale buyers should weigh this brand-level standing alongside the specific studio's local reputation, member reviews and referral strength.
Industry / Market
The US boutique fitness market was valued at roughly $5.4 billion in 2025 and is projected to grow at a double-digit annual rate through the early 2030s, with Pilates among its fastest-growing low-impact segments. Demand is driven by rising health consciousness, the appeal of joint-friendly training across a wide age range, and consumers' willingness to pay membership premiums for specialised, community-oriented studios. The recurring-membership structure gives the category relatively stable cash flow, which matters to resale buyers assessing a studio's revenue durability.
Ideal Owner
Club Pilates suits a business-minded owner comfortable leading staff and driving membership sales rather than teaching classes. No Pilates or fitness background is required, since instruction is delivered by certified instructors; the owner's focus is recruiting and managing a general manager and team, overseeing sales and member retention, and building local community presence. The model fits both hands-on operators and semi-absentee investors who manage through a strong general manager, including those building a multi-unit portfolio.