Pure Barre
Pure Barre franchise for sale in Chattanooga, Tennessee
List Price: $125,000 USDKey Facts
Annual Gross Revenue
$220,000 USD
Cash Flow (SDE)
$25,000 – $50,000
Seasonal Business
No
Value of Inventory
Less than $25,000
Value of Assets
$50,000 – $100,000
Year Established
2023
Business Operates From
My office or commercial location
Location Is
Leased
Approx. Monthly Rent
$3,500
Total Employees
Less than 10
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
SomeSeller financing Available
Part-timeOwner
Involvement
About this Business
Pure Barre East Brainerd is part of a commercial plaza on Jenkins Road, featuring other businesses, making it a high-traffic and easily noticeable spot for visitors and clients. The studio benefits from strong local demographics, convenient access, and ample parking. Walking distance from beautiful Heritage Park, with continued residential and neighborhood development. The studio has been in operation for over 14 years, with an experienced and stable team- eight amazing teachers and one desk/sales associate. Current owner is also the operational manager. Established systems are in place for staffing, scheduling, sales, customer service, and day-to-day operations. The facility and equipment are in good condition with no immediate capital investment required.
Note from the seller: This is a very personal decision as Pure Barre East Brainerd has been part of my life for over 10 years (7 as a client and 3 as owner). I have truly valued the opportunity to take it over my happy place and nurture such a wonderful community. Due to family needs (involving my husband’s willingness to take on an international relocation), I feel this is the right time to transition the business to a new owner. I am so proud of what my team has built – a strong, loyal, community-focused membership. I would love to see the studio continue to thrive and grow under someone who shares our passion for the Pure Barre brand and its community. I am committed to actively supporting in any way possible to a smooth transition.
Growth opportunities
Pure Barre East Brainerd offers a strong foundation with continued growth potential and untapped revenue opportunities. With an established and loyal membership base, there is significant opportunity to build on the studio's current momentum through expanded local partnerships, increased community outreach, strategic marketing, social media growth, and targeted member acquisition. A new owner could leverage the studio's established presence in the Chattanooga East Brainerd and surrounding areas while exploring additional revenue streams, strengthening partnerships with local businesses, and expanding marketing efforts to reach new members and seasonal residents. The foundation is in place - the opportunity is to take the momentum to the next level.
Owner's Day-to-Day Involvement
Management, Operations. Sales, class scheduling, payroll, client nurturing, events.
Asset Description
Everything is included. Pure Barre equipment (balls, weights, tubes, bands, mats, platforms, ankles/wrist weights), mirrors, sound system, lobby and restrooms furniture, computer, printer, POS, retail.
Inventory Description
Retail inventory: Workout clothing, socks, hats, etc.
Reason for Selling
Family needs. Potential international relocation for my husband. We have a 8-yr old daughter and I need to be ready. When I bought this business, we agreed on me staying for two years only. He knew he would need to be available for relocation. I am on year #4 now and feeling the pressure.
Why I Love My Franchise
Pure Barre has the most effective barre technique and training program. Corporate employees are experts in what they do. Training group is restless in keeping the class programs the best of the best. Regional Director of Operations very supportive, community-driven mindset, 25 years of operations and success. The biggest barre franchise in USA. Strong and well-established brand. Safe to every fitness level, age, body shape, so it is a broad target audience.
About Pure Barre
Pure Barre is the largest and most established barre fitness franchise, specializing in small movements that lead to big changes. With over 76,000 active members and nearly 600 studios across North America, Pure Barre is not only the leading barre brand but also one of the largest franchised fitness brands. The franchise offers a range of effective, low-impact, full-body workouts suitable for various fitness levels. Owning a Pure Barre studio comes with several benefits, including a strong national brand, a recurring revenue model, and excellent EBITDA margins (earnings before interest, taxes, depreciation, and amortization). The franchise is supported by a seasoned team with decades of experience in fitness franchising. Pure Barre is always evolving, with regular updates to class choreography, music, and new programming, ensuring that the in-studio member experience remains fresh and engaging. With Xponential Fitness at the helm, franchisees have access to robust resources, making Pure Barre a smart investment for those passionate about fitness and wellness.
Franchisee Support
Under the leadership of Xponential Fitness, Pure Barre provides extensive support and comprehensive training to franchisees. This includes recurring sales training, monthly calls, and expert guidance from dedicated regional sales team members. Franchisees benefit from KPI report reviews, opportunities for improvement, and ongoing conversations about performance, ensuring they have the tools and support needed for success.
Brand Accolades & Awards
Pure Barre has consistently ranked in Entrepreneur Magazine’s Franchise 500 list each year, solidifying its position as a pioneer in the barre space and boutique fitness industry overall.
Industry / Market
Pure Barre operates within the growing women's fitness market, valued at $20.6 billion in 2022 and projected to reach $42 billion by 2032, with a CAGR of 21.6%. The brand’s unique barre-based workout, which combines Pilates, yoga, and ballet elements, appeals to women seeking a low-impact, full-body workout that transforms them physically and mentally.
Ideal Owner
The ideal Pure Barre franchisee is a fitness enthusiast with a passion for health and wellness. They should be energetic, business-minded, and capable of creating a supportive community for clients. While experience in fitness or dance is beneficial, strong leadership and customer service skills are essential to fostering a positive environment and ensuring client satisfaction.








