StretchLab
StretchLab franchise for sale in Orange / Los Angeles, CA
List Price: $1,100,000 USD
Key Facts
Annual Gross Revenue
$2,806,877 USD
Cash Flow (SDE)
$200,000 – $300,000
Seasonal Business
No
Value of Inventory
Upon Inquiry
Value of Assets
$400,000 – $500,000
Year Established
2023
Business Operates From
A retail location
Location Is
Leased
Approx. Monthly Rent
$20,000+
Total Employees
50+
1–3 MonthsTransition
Support
SomewhatPrice/Terms
Flexibility
NoneSeller financing Available
PassiveOwner
Involvement
About this Business
This is a rare opportunity to acquire a portfolio of five established StretchLab locations across Southern California — Tustin, Brea, Long Beach, Cypress, and Burbank — along with six development licenses for future expansion throughout the region.
Each location benefits from a strong, high-visibility site with excellent foot traffic in an active, health-conscious community. The brand infrastructure, client base, and physical footprint are already in place, giving a new owner a solid foundation to build from on day one.
This portfolio is well-suited for a hands-on operator or ownership group looking to step in and drive performance through improved day-to-day management. With more consistent operational oversight — staffing, local marketing, and community outreach — there is meaningful upside to grow revenue across all five locations, plus the added long-term value of six development licenses ready for future unit growth.
This is an ideal opportunity for an experienced multi-unit operator, private equity group, or motivated individual investor looking to acquire scale in one of Southern California’s most desirable fitness markets.
Growth opportunities
Increased Day-to-Day Management: With more consistent, hands-on oversight of staffing, scheduling, and client experience, each location has room to improve retention and drive higher session volume. Local Marketing & Community Outreach: Several locations have untapped potential in local partnerships (gyms, chiropractors, physical therapy clinics, corporate wellness programs) and community engagement (health fairs, local events, social media presence) that could meaningfully expand the client base. Membership & Retention Programs: Refining referral incentives, loyalty programs, and win-back campaigns across all five locations could improve recurring revenue and reduce churn. Staff Development & Retention: Investing in instructor training, certifications, and incentive structures can improve service consistency and client satisfaction across the portfolio. Development License Expansion: The six included development licenses offer a built-in runway for growth, allowing a new owner to op
Owner's Day-to-Day Involvement
Absent
Asset Description
Quantity Item Name 1 Booster 2 Neuro ball 6 ST Stretch Straps 6 Hypervolt 2 Pro 3 Hypersphere GO 3 Vyper 3.0 1 Custom Charging Station 12 Cando Half Round EVA Mottled 1 Art Bundle 1 MSPS Machine 6 Adjustable stool 1 Studio Furniture Package - 2 Ways Cost 1 SL Front Desk 1 SL ADA Return 1 SL Pedestal 10 SL Table 2 SL Table Riser 1 SL Slatwall Package 2 SL 2 Way 1 SL Bench Lobby 1 SL Bench Bath 1 C&R Pallet Fee - SL 10 Half foam roller 1 Hp printer 8 24" Black Finish Shelf 3 U Bar - SL 12 Waterfal
Reason for Selling
Strategic focus, need to downsize and focus on other businesses
About StretchLab
StretchLab is a boutique fitness franchise delivering one-on-one and group assisted stretching services to members across all ages and activity levels. Founded in 2015 and franchising since 2018, the brand has grown to nearly 500 studios across North America, making it the largest assisted stretching franchise in the market. Sessions run 25 or 50 minutes and are delivered by certified Flexologists: trained stretching specialists focused on improving flexibility, mobility, and range of motion.
Studios run on a membership model, with recurring dues making up the large majority of revenue. The business is designed as an executive franchise, meaning owners typically hire a studio manager for day-to-day operations rather than delivering services themselves. Select studios also offer Normatec compression therapy alongside the core stretch programme.
StretchLab sits within the Xponential Fitness portfolio, a multi-brand platform operating several boutique fitness and wellness concepts. This parent structure gives franchisees access to shared vendor relationships, national brand infrastructure, and a support team with extensive fitness franchising experience.
Franchisee Support
StretchLab franchisees complete a week-long Franchise University programme covering business operations, sales activation, and service delivery standards, alongside 23 hours of classroom instruction. Ongoing support includes weekly and monthly update webinars, one-on-one operational coaching as studios mature, and access to co-operative advertising resources. The Xponential parent network provides vendor relationships and shared marketing infrastructure that carry over post-opening. Resale buyers should confirm with StretchLab what onboarding and Franchise University access the franchisor provides to incoming ownership.
Brand Accolades & Awards
StretchLab has earned multiple Entrepreneur recognitions: ranked in the Franchise 500 from 2023 through 2026 (most recently at No. 260 in 2026), named a Top New Franchise in 2023, and listed as a Fastest-Growing Franchise in 2023, 2024, and 2025. The brand also appears on Inc. Magazine's Inc. 5000 and Inc. 500 lists, and earned the No. 2 position on Franchise Times' Fast & Serious list in 2025. Media coverage has extended to Forbes, The Wall Street Journal, Fast Company, and Women's Health.
Industry / Market
Consumer demand for recovery-focused wellness has grown steadily across the US, driven by aging demographics, rising sports participation, and broader acceptance of flexibility and mobility work as everyday health priorities. The North American boutique fitness segment generates billions in annual revenue annually, with membership-based studios benefiting from consumer willingness to pay for personalized services. Assisted stretching occupies a growing niche within this category with limited direct franchise competition at present. For resale buyers, the unit's existing membership base and monthly retention data are more meaningful indicators of local demand than broad market statistics.
Ideal Owner
StretchLab suits operators comfortable in an executive role: recruiting and managing a small team of Flexologists and a studio manager rather than personally delivering services. Strong community engagement and interpersonal skills matter more than a fitness background, though genuine interest in health and wellness helps with local marketing and member relationships. The model is staffing-led and operations-focused, with the owner's attention directed toward hiring, staff retention, performance tracking, and local brand-building.