+3 Months
Very flexible
Full-time
Seize the opportunity to own the only hi-tech, AI-driven fitness studio in Northwest Florida. Opened in the summer of 2023, this Exercise Coach franchise in Pensacola has quickly built a strong reputation with 4.9-star ratings on Google and Listen360. Offering cutting-edge, data-driven workouts in just 20 minutes, it’s a standout in the local fitness industry, competing against traditional gyms. ---> The studio launched with 30 clients and has grown to over 130 regular clients in just 15 months. Trailing 12-month revenue is $215,952, with the business generating a few thousand dollars in monthly cash flow. It’s now poised for growth, ready for a new owner to scale it to its full potential. ---> What sets this studio apart is its AI-powered, personalized fitness approach. Using proprietary Exerbotics equipment, clients get targeted workouts in just two 20-minute sessions per week. This innovative concept appeals directly to the affluent 50+ demographic, delivering unmatched results. ---> Most marketing has been done via Facebook and Instagram, with local exposure through a podcast and a Channel 5 (CBS affiliate) interview. Growth potential remains untapped with local business groups, magazines, and radio, along with networking opportunities like Rotary and BNI. The franchise benefits from corporate-driven insurance partnerships that give clients access to services through health plans. These partnerships offer solid, ongoing revenue growth opportunities. ---> This business is ideal for a hands-on owner passionate about helping clients achieve their fitness goals. Priced at just $95,000— the value of its assets—it’s listed well below the estimated cost to start from scratch, which ranges from $136,000 to $348,000. With built-in clientele, a strong foundation, and seller financing available, this studio is perfectly positioned for continued success. ---> Don’t miss your chance to own this thriving studio with tremendous potential. Inquire now to learn more!
40 hours per week shared evenly between 2 sellers. They share all back-office tasks, we both help schedule new and current clients for appointments, take phone calls, and both work as trainers on the studio floor. (Two people in combination fill one 40 hour work week.)
The Exercise Coach® has been featured in prominent national news outlets across the country. The Franchise has won numerous awards over the years. It ranked on Entrepreneur’s Franchise 500 in 2014-2016 and 2021-2023, winning several accolades, including the 6th highest ranked fitness franchise in North America, and the #1 largest personal training brand in the country.
The sale price includes all of the assets required for running the business, which includes: 4 Proprietary Exerbotics machines, Multi-Trainer cable machine, Hip Abduction/Adduction machine, 360 Resistance, 2 SciFit Pro2 Bikes, Reception and consultation office furniture, TV, Desktop computer, Two tablets, Printer, Signage, Decor, and Phones. The materials are valued at approximately $100,000.
The $250 inventory of medical grade supplements (protein and bars), office supplies and marketing materials is also included.
Franchisees are fully supported by the corporate team. No fitness experience required. Corporate provides training, comprehensive video library, and a remote certification process for each new hire. Support also includes yearly national conferences, regular webinars, dedicated support staff, full sales training, lead management best practices, and on-demand sales support.
The people that we have met from the corporate level to individual franchise owners all strive for the same things. 1) The ability to help people meet and surpass their fitness goals. 2) Truly listen to their clients goals and work well together to achieve them. 3) We love being told by clients how we at The Exercise Coach have saved their lives. 4) We also love that this franchise can deliver an optimum (meaningful, effective and safe) workout in 20 minutes.
Change in family priorities
The Exercise Coach® studios are positioned perfectly in an industry set for expansion. With 1 in 6 Americans projected to be over 60 by 2030, these studios cater to an increasing demographic that values health and longevity, offering scientifically-backed, efficient 20-minute workouts twice a week. ---> This location is ready for growth through increased community engagement—partnering with local doctors, therapists, and joining business groups to boost referrals. Expanding the sales funnel by converting free trials into memberships will leverage strong client retention. Corporate-driven insurance programs like Renew Active offer steady membership growth. Hands-on ownership or hiring a general manager can enhance efficiency, customer satisfaction, and profitability.
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