LEAD THE AGELESS FITNESS REVOLUTION: TRANSFORM SENIOR HEALTH!

DESCRIPTION

DAY-TO-DAY INVOLVEMENT

Seller works 20 hr/wk covering all manager responsibilities (finances, marketing, hiring, staff development, business management). Recommend that a new owner do a bit more.

FRANCHISE BRAND ACCOLADES AND AWARDS

Fitness is a MASSIVE $33 Billion Industry, yet many people feel left out. Look around boutique studios & big box health clubs, and you will find very few people among their membership aged 50+. These consumers control much of the disposable income in the U.S. & are a large and fast growing demographic. Many fitness businesses simply fail to offer them solutions. This Exercise Coach capitalizes on this, teaching you to reach, sign up, train, and retain clients! ---> It shows! The Exercise Coach® has been featured in prominent national news outlets across the country. The Franchise has won numerous awards over the years. It was ranked on Entrepreneur’s Franchise 500 in 2014-2016 and 2021-2023, winning several accolades. ---> This franchisee has won Top 5 Conversion Rate in 2022 in the system. Additionally, the owner was recommended and voted to be part of the franchise's Collaboration Committee due to studio operations and relationships with other franchisees.

ASSET DESCRIPTION

For each studio, the sale price includes all of the assets required for running the business, which includes: Proprietary Exercise Equipment, Incumbent Bike, Elliptical, Multi-Trainer, Surge 360, Nautilus, lobby furniture, TV’s, computers, décor, Quench Water filtration system, Cleaning Stations, body scanners, printers, phones, sound systems, signage, etc. The materials are valued at approximately $100,000 for each location. The Franchise’s inventory is also included and contains protein supplements, pharmaceutical grade supplement bars, office supplies, Franchise required Materials valued at $1500 per location. Total value is estimated at $200,000. ---> An additional undeveloped territory just north of the I-275 loop, could be negotiated as part of the sale upon buyer's request.

INVENTORY DESCRIPTION

The franchise’s inventory is also included and contains protein supplements, pharmaceutical grade supplement bars, office supplies, franchise required materials valued at $1500 per location.

ADDITIONAL INFO

Franchisees are fully supported by the corporate team. No fitness experience required. Corporate provides training, comprehensive video library, and a remote certification process for each new hire. Support also includes yearly national conferences, regular webinars, dedicated support staff, full sales training, lead management best practices, and on-demand sales support.

BONUS MATERIAL

WHY I LOVE MY FRANCHISE

I love that we are inspiring more fulfilling lives through strength. The founders are relatable with high integrity. The leadership team is fully committed to the health of the franchise; striving for innovation, high standards, looking to what can I do today to support my franchisees, and how to I innovate for a legacy. This is not a job to them, but a way of life. They all own their own studios and partner with franchisees to find solutions that are mutually beneficial. I also love our clients. This isn't a bro gym, but a smart solution that allows people to live better lives. I hear all the time about our clients are getting off medication, reaching goals, travel more easily, carrying in dog food! All the things that keep us living a life we love.

REASON FOR SELLING

Inadequate time. We're caring for aging relatives and our young kids.

GROWTH OPPORTUNITIES

The Exercise Coach® studios are positioned perfectly in an industry set for expansion. With 1 in 6 Americans projected to be over 60 by 2030, these studios cater to an increasing demographic that values health and longevity, offering scientifically-backed, efficient 20-minute workouts twice a week. These two locations are poised for growth as follows: 1) Healthcare Partnerships: Leverage new healthcare reimbursement programs, like the Renew Active Memberships, which have already added over 20 clients to each studio. Corporate continues to pursue this at the national level. 2) Pricing Strategy: Anticipate enhanced revenue (~10%) with planned pricing adjustments come January 2024. 3) Community Engagement: Expand beyond social media with outreach to retired communities, business networks, and local events to tap into a broader client pool. 4) Operational Leadership: Elevate studio operations and consistency with dedicated ownership or a seasoned general manager, enhancing staff retention and development with an average coach tenure of 2 years.

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SELLER FINANCING AVAILABLE