
Buy a 1-800-Flowers Franchise
1-800-Flowers is a retail floral and gift franchise operating under 1-800-FLOWERS.COM, Inc. (NYSE: FLWS), a publicly listed company headquartered in Jericho, New York. Founded in 1976 in Manhattan, the brand pioneered toll-free phone ordering and early online flower retail; its name became national consumer shorthand for gift-giving across the US.
Retail franchise locations operate as local flower shops under the 1-800-Flowers name, selling fresh-cut arrangements, plants, gift baskets, gourmet foods, and personalized gifts. Customers can order in-store, by phone, or online, with each location handling local fulfillment and same-day delivery. Orders placed through the national platform can also be routed to franchised shops through the BloomNet florist network.
The parent company operates a family of 17 brands including Cheryl’s Cookies, FruitBouquets.com, Harry & David, and Shari’s Berries, all supported by the Celebrations Passport loyalty program. Franchise opportunities are available as new start-up retail locations or as co-brand conversions for existing independent florists.
Latest Resales
Why buy a 1-800-Flowers Franchise?
1-800-Flowers carries one of the most recognized brand names in US gifting, with decades of consumer trust built through multi-channel retail. For franchise operators, this brand recognition translates into built-in consumer visibility that independent flower shops take years to establish. The 100% Smile Guarantee and customer-first service model support repeat business and local referrals.
The franchise connects owners to a national marketing infrastructure, including a dedicated marketing team that works with franchisees to develop store-level programs tailored to each location’s market. Franchisees also gain access to the broader 1-800-FLOWERS.COM, Inc. family of 17 brands and the Celebrations Passport loyalty program, which drives cross-brand purchasing and repeat customer engagement.
1-800-Flowers Franchise Costs & Information
Based on 2024 data reported in the 2025 FDD
Brand Profile
Year Founded
1961
Franchising Since
1994
New Startup Cost
$258,500 – $932,500
Avg. Resale Price
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Franchise Fees
Initial franchise Fee
$30,000
for new territories
Transfer Fee
$10,000
plus out-of-pocket costs and attorneys' fees
Royalty Fee
6%
of Gross Revenue
Marketing Fee
3%
of Adjusted Gross Sales

- * Based on 2024 data reported in the 2025 FDD
Unit Performance
Total Units *
22
New Units Opened *
0
Units Transferred *
3
Avg. Unit revenue *
Not Disclosed

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