

Buy an AFC Sushi Franchise
AFC Sushi, the trading name of Advanced Fresh Concepts Franchise Corp., is the largest North American franchisor of supermarket-based sushi and Asian food service counters. The brand pioneered fresh, hand-crafted sushi inside grocery stores, military commissaries, university campuses, and corporate food courts, with concepts launched in 1986 and franchising beginning in 2002.
AFC operates branded counter concepts including AFC Food Service Counters, Zenshi Handcrafted Sushi, and Wild Blue counters, serving freshly prepared sushi, poke bowls, dim sum, hot foods, and Asian-inspired grab-and-go meals. The business model is hosted: each counter operates within a retail location owned by a third party, which handles customer payments and sales reporting, sharing a percentage of gross sales with AFC before remitting the balance to the franchisee.
With more than 4,000 counter locations across the United States, Canada, and Australia, AFC is a subsidiary of Zensho Holdings Co., Ltd., Japan’s largest food service company by sales. Zensho acquired AFC in 2018, giving the franchise system access to global resources and deep supply chain relationships.
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Why buy an AFC Sushi Franchise?
Those who buy an AFC Sushi franchise join the largest and most established supermarket sushi franchise system in North America, with a network built over four decades across thousands of retail locations. The brand’s scale and long retail track record give franchisees a credibility baseline that an independent food operator would take years to build.
The hosted counter model keeps overhead lower than standalone food service: franchisees operate within an existing retail environment, with no separate lease obligations and built-in grocery foot traffic. AFC’s retail partnerships include major grocery chains such as Woolworths in Australia, while its supplier network meets Global Food Safety Initiative (GFSI) standards. The brand’s Global Sustainable Seafood Initiative (GSSI) funding partner status supports credible sustainability messaging at the point of sale.
AFC Sushi Franchise Costs & Information
Based on 2024 data reported in the 2025 FDD
Brand Profile
Year Founded
1986
Franchising Since
2002
New Startup Cost
$45,004 – $151,404
Avg. Resale Price
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Franchise Fees
Initial franchise Fee
$6,250
for new territories
Transfer Fee
$1,500
Royalty Fee
8–11%
of Gross Sales
Marketing Fee
Not Disclosed

- * Based on 2024 data reported in the 2025 FDD
Unit Performance
Total Units *
4427
New Units Opened *
1850
Units Transferred *
312
Avg. Unit revenue *
Not Disclosed

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