FRANCHISE RESALES

Buy an Automotive Training Institute Franchise

Automotive Training Institute (ATI) is a leading coaching and consulting franchise focused on helping automotive repair and collision shop owners increase profitability and operational efficiency. Founded by Chris “Chubby” Frederick, ATI has been providing industry-specific training and business coaching since 1971, adapting over time to evolving automotive technologies and market challenges. ATI currently serves over 1,600 active shop members with a team of 31 full-time coaches, delivering training programs that cover diagnostics, drivability, management, and customer service. The company was acquired by Driven Brands in 2019 but continues to operate independently, maintaining its mission to help shop owners grow profits and enjoy their businesses.

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Why buy an Automotive Training Institute Franchise?

Investing in Automotive Training Institute provides entry into a niche, recession-resistant sector with a proven business model focused on coaching and education. Franchisees benefit from a well-established brand, extensive training programs, and a supportive network that drives measurable financial results for clients. The acquisition by Driven Brands adds stability and growth potential while preserving ATI’s independent mission, making it an attractive opportunity for entrepreneurs dedicated to automotive industry success.

Automotive Training Institute Franchise Costs & Information

  • Minimum Qualifications

    • Initial Investment

      $370,000 – $1,025,000

  • Royalty

    • Royalty Fee

      4% - 12%

  • Training & Support

    • Instructor-led training; curriculum

    • Marketing support

    • Operational support

Automotive Training Institute – Additional  Information

  1. Franchisee Support

    ATI offers comprehensive coaching and training programs including boot camps, on-site coaching, and online resources. Franchisees and members receive ongoing operational guidance, marketing assistance, and access to proprietary tools designed to improve shop performance and employee engagement. The support system is aimed at both technical skill development and business growth, ensuring franchisees can adapt to industry changes and maximize profitability.

  2. Accolades & Awards

    ATI is recognized as a premier automotive industry coaching organization with a long history of success in improving shop profitability. It has produced over $1.78 billion in additional gross profit for its clients and is respected for its impact on collision and mechanical repair sectors. The brand’s reputation is bolstered by strong client testimonials and industry partnerships.

  3. Industry / Market

    The automotive repair and collision industry is increasingly complex due to advances in vehicle technology and heightened consumer expectations. ATI’s focus on training and coaching addresses these challenges by equipping shops with the skills and business acumen needed to thrive. The industry remains robust, with ongoing demand for quality repair services and operational excellence.

  4. Ideal Owner

    The ideal ATI franchisee is an experienced automotive professional or business coach passionate about helping shop owners improve their operations and profitability. Strong communication and leadership skills are essential, as is a commitment to ongoing education and client success. Prior automotive industry experience is highly beneficial.

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