Opens in a new tab

FRANCHISE RESALES

Buy a BareBones WorkWear® Franchise

BareBones WorkWear® is a specialty retail franchise selling durable work and outdoor apparel, footwear, safety gear and accessories. Stores stock established trade brands such as Carhartt, Ariat, Dickies, CAT and Wrangler RIGGS alongside the company’s own BareBones private label, serving tradespeople, outdoor workers and anyone who needs hard-wearing everyday gear.

Founded in 1998 in the Sacramento, California area by Stu Nelson and franchising since 2013, the brand is built around a retro, no-frills “haberdashery” feel: straightforward products, fair pricing and genuine customer relationships rather than fashion-led merchandising. Each location is a staffed brick-and-mortar store, and most also run in-house embroidery, screen printing and group-account programmes that outfit local crews and employers with branded uniforms.

The network is small and regionally concentrated, with a handful of company and franchise stores across Northern California under parent BareBones Int’l. Franchising Inc. The concept positions itself as veteran-friendly and community-oriented, competing on product knowledge and service.

Latest Resales

  • There are currently no BareBones WorkWear® resales available
Register your interest

Why buy a BareBones WorkWear® Franchise?

Workwear is an essential-purchase category with steady demand from construction, manufacturing, skilled trades and outdoor work, and it has proved relatively resilient across economic cycles. A BareBones WorkWear® store combines retail sales of recognised brands with higher-margin in-house services: embroidery, screen printing and custom group accounts that create repeat B2B relationships with local employers outfitting their crews.

To buy a BareBones WorkWear® franchise is to take on an owner-operated retail business with an established local brand identity, supplier access to major workwear labels and a service-led positioning that larger general retailers and e-commerce rivals do not easily replicate. The veteran-friendly, relationship-driven model suits operators who want a tangible community presence.

BareBones WorkWear® Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $35,000

    • Initial Investment

      $345,000 - $393,800

    • Net Worth Requirement

      $400,000

    • Cash Requirement

      $120,000

  • Royalty

    • Royalty Fee

      4%

  • Training & Support

    • 10 days on the job training

    • 10 days classroom training

    • Ongoing support

    • Marketing support

BareBones WorkWear® – Additional  Information

  1. Training & Support

    Initial training covers 40 hours of classroom instruction at headquarters on store operations plus 40 hours of in-store training on customer service, supported by self-paced online modules. Ongoing support includes purchasing co-ops for buying power, field operations support, a toll-free help line, online support, newsletters and franchisee meetings, plus marketing help through co-op advertising and ad templates. Since franchise recruitment has been quiet in recent years, resale buyers should confirm with BareBones what initial and transfer training the franchisor currently provides to incoming owners and any new staff.

  2. Ideal Owner

    BareBones WorkWear® suits a hands-on retail operator who enjoys the sales floor, product knowledge and building genuine customer relationships. Owners typically run a small store team of around three staff, manage inventory and merchandising, and drive local B2B outreach for embroidery and group-uniform accounts, so comfort with both retail service and community selling matters. Prior workwear experience is not essential, but operators should be active and present rather than absentee; the model explicitly excludes passive ownership. The brand actively welcomes veterans.

  3. Recognition & Awards

    BareBones WorkWear® was named to Inc. Magazine's 5000 list of fastest-growing private companies in 2015, a credibility signal from its growth phase. The brand is recognised for its veteran-friendly ownership stance and its long-standing presence in the Northern California workwear market, where individual stores have built loyal repeat customers among tradespeople and employers. For resale buyers, brand-level recognition should be weighed alongside the specific store's local reviews, reputation and group-account relationships.

  4. Industry / Market

    The US workwear market is valued in the multiple billions of dollars and is forecast to grow at roughly 3.6% a year through the mid-2030s (Spherical Insights), with US industrial workwear alone estimated near $9 billion. Demand is driven by construction, manufacturing and skilled-trades employment, tightening workplace-safety standards and steady replacement cycles for boots, hi-vis and protective gear. As largely essential, job-related purchases, workwear sales tend to hold up better than discretionary apparel, though individual stores remain tied to local trade activity and employment levels.

Learn more about
how to own a BareBones WorkWear® franchise resale

Please fill out the form below and a Franchise Flippers expert will be in touch with you shortly.

The Franchise Brand Index

This page is part of Franchise Flippers’ independent franchise Index, designed as an educational resource to help potential buyers explore the franchise resale market and compare brands.

Trademark & Affiliation Disclaimer

This website is an independent, informational resource. All trademarks, logos, and brand names displayed are the property of their respective owners and are used solely for identification and educational purposes. Their use does not imply any affiliation with, endorsement by, or sponsorship from the respective trademark holders.