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Buy a bex + Co. Salon Franchise

bex+Co. Salon is a Shared Workspace Salon franchise founded in 2015 by stylist-turned-entrepreneur Rebekah “Bex” Irvine. The brand runs a salon-suite-style model in which independent stylists and beauty professionals operate their own businesses inside a curated, high-end shared space, keeping control of their own pricing, schedules and client relationships.

Rather than employing stylists or delivering services directly, the franchise owner curates the environment, leases chairs and suites to independent contractors, and supports a culture built to attract experienced talent. The model is lean: one or two part-time staff are typically enough to run a location, producing recurring lease-based revenue with limited direct labour.

The concept grew to seven locations across the Austin, Texas area, each reported to operate with stylist waitlists, before opening to franchising. bex+Co. positions itself in the growing salon-suite segment, pairing design-led spaces with a community focus that sets it apart from conventional chair-rental operations.

Latest Resales

  • There are currently no bex + Co. Salon resales available

Why buy a bex + Co. Salon Franchise?

Buying a bex+Co. Salon franchise offers entry into the fast-growing salon-suite segment of the beauty industry, a category that has proved resilient as more stylists choose independence over traditional salon employment. The brand brings a proven Austin track record, recognisable design standards and stylist demand strong enough to sustain waitlists across its existing locations.

The shared-workspace model keeps overhead low: lease-based income from independent contractors creates recurring revenue without the payroll, scheduling and service delivery that weigh on conventional salons. Owners need no beauty-industry background, and a location can run with minimal staff, making it attractive to investors who want a scalable business rather than a hands-on service role.

bex + Co. Salon Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2015

    • Franchising Since

      2025

    • New Startup Cost

      $394,100 – $567,000

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $60,000

      for new territories

    • Transfer Fee

      $15,000

    • Royalty Fee

      6%

      of Gross Revenue

    • Marketing Fee

      2%

      of Gross Revenue

  • Unit Performance

    • Total Units *

      7

    • New Units Opened *

      0

    • Units Transferred *

      0

    • Avg. Unit revenue *

      Not Disclosed

    * Based on 2024 data reported in the 2025 FDD

bex + Co. Salon – Additional  Information

  1. Training & Support

    Initial training covers 10 hours of classroom instruction and 14 hours of on-the-job training, delivered through a three-day in-person programme in Austin and supported by Bex's proprietary Beauty Empire Blueprint operating system. Franchisees also receive marketing tools and stylist-recruitment funnels to keep suites occupied, the core driver of revenue. Buyers of an existing bex+Co. unit should confirm what transfer training and Beauty Empire Blueprint access are provided to incoming owners when ownership changes.

  2. Ideal Owner

    The model suits a community-minded operator with an eye for design and a talent for building relationships rather than a working stylist. Because the owner curates the space and recruits independent professionals rather than delivering services, people skills, hospitality instincts and light operational discipline matter more than beauty-industry experience. It fits investors who want a lean, lease-driven business they can grow without managing a large team or performing client services themselves.

  3. Recognition & Awards

    As a young franchise that began offering opportunities in 2025, bex+Co. is an official member of the International Franchise Association, signalling a commitment to recognised franchise standards. Formal industry awards are still emerging, but the brand has built early recognition through seven waitlisted Austin locations, strong stylist retention and a design-led shared-workspace format. For resale buyers, brand-level recognition should be weighed alongside the specific territory's local reviews, referral sources and community visibility.

  4. Industry / Market

    The US and Canada hair salon services market was worth about USD 57.4 billion in 2025 and is forecast to grow near 4.7% annually through 2035 (Future Market Insights). Within it, the salon-suite segment is expanding faster, estimated at 7-10% a year, as more stylists move to independent, booth-rental arrangements. Demand is driven by professionals seeking autonomy and clients who value consistent, personalised service. For resale buyers, local demographics, stylist supply and suite occupancy shape a unit's performance.

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