FRANCHISE RESALES

Buy a Biscuit Belly Franchise

Biscuit Belly is a fast-casual breakfast and brunch franchise founded in 2019 by Chad Coulter, inspired by Southern comfort food with a modern twist. The brand combines three trending food segments—breakfast, fried chicken, and fast casual dining—into a unique concept centered around scratch-made, freshly baked biscuits and innovative Southern-inspired menu items. Operating typically from 7:30 AM to early afternoon, Biscuit Belly offers a streamlined, single-shift model that reduces overhead costs, simplifies staffing, and allows franchisees more personal time. Its focus on fresh, seasonal offerings and a vibrant, friendly atmosphere has cultivated a loyal customer base and strong brand fandom. With nine locations as of 2023 and rapid growth, the franchise is expanding across many U.S. states, targeting entrepreneurs seeking a community-focused, scalable brunch concept.

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Why buy a Biscuit Belly Franchise?

Investing in a Biscuit Belly franchise offers entry into a fast-growing, niche market with a proven concept that blends beloved Southern flavors with modern fast-casual convenience. The franchise’s efficient, single-shift model reduces costs and complexity, while strong franchisee support and a private ownership structure ensure alignment with franchisee interests. With a vibrant brand identity, expanding footprint, and a booming brunch market, Biscuit Belly presents a compelling opportunity for investors seeking a scalable, community-oriented restaurant business.

Biscuit Belly Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2019

    • Franchising Since

      2020

    • New Startup Cost

      $824,000 – $1,341,500

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $40,000

      for new territories

    • Transfer Fee

      $5,000

      if transferee is existing owner; varies otherwise

    • Royalty Fee

      5%

      of Gross Revenue

    • Marketing Fee

      1%

      of Gross Revenue; up to 5%

  • Unit Performance

    • Total Units *

      13

    • New Units Opened *

      2

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $1,330,924

    * Based on 2024 data reported in the 2025 FDD

Biscuit Belly – Additional  Information

  1. Training & Support

    Biscuit Belly provides comprehensive franchisee support from site selection and restaurant design to pre-opening marketing and ongoing operational guidance. The experienced leadership team, with backgrounds in building restaurant brands, offers weekly coaching calls and hands-on assistance. The franchise model emphasizes efficiency with a streamlined menu and operating hours, reducing waste and inventory costs. Biscuit Belly's private ownership allows it to prioritize franchisee success without external investor pressures.

  2. Ideal Owner

    The ideal Biscuit Belly franchisee is an entrepreneurial individual passionate about food and hospitality, who values community engagement and operational efficiency. Multi-unit franchise experience is a plus, as the brand seeks franchisees who fit its culture and can manage growth patiently. The model suits those looking for a business with a single-shift operation and a focus on work-life balance.

  3. Recognition & Awards

    Biscuit Belly has gained recognition as a rising fast-casual brand with a strong growth trajectory and a unique niche in the booming brunch market. Its rapid expansion and positive reception reflect its growing reputation as a fun, family-friendly alternative to traditional breakfast spots.

  4. Industry / Market

    The breakfast and brunch segment has experienced significant growth in recent years, driven by consumer demand for quality, convenience, and innovative dining experiences. Biscuit Belly’s combination of popular food trends and fast-casual service aligns well with these market dynamics. The brand’s ability to adapt, including expanding digital ordering post-pandemic, positions it strongly within a competitive and expanding industry.

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