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Buy a Blaze Pizza Franchise

Blaze Pizza is a fast-casual, build-your-own pizza franchise founded in 2011 in Pasadena, California, and franchising since 2012. Customers move along an assembly line, choosing fresh, made-from-scratch dough, sauces and toppings, with each artisan pizza fired in a high-temperature open-flame oven in about 180 seconds. The format applies a Chipotle-style customization model to pizza.

The brand operates more than 240 restaurants across the United States and several international markets, using inline, end-cap and non-traditional formats such as airports, universities and travel centers. Backed by private-equity growth partner Brentwood Associates and celebrity investor LeBron James, Blaze built rapid national visibility after launch and is now focused on a system-wide resurgence led by a development team drawn from established multi-unit franchisors.

Blaze targets value-conscious customers who want fast, personalized meals at a fixed price, competing in the fast-casual pizza segment. Its differentiators are speed, ingredient quality and a recognizable, design-forward restaurant brand.

Latest Resales

  • There are currently no Blaze Pizza resales available

Why buy a Blaze Pizza Franchise?

Buying a Blaze Pizza franchise offers entry into one of the more recognizable names in fast-casual pizza, a category that has stayed resilient within the large, steady US pizza market. The build-your-own format gives the brand a clear point of difference and broad appeal across families, students and weekday lunch crowds, with average unit volumes the franchisor positions around $1.2 million.

The model benefits from national marketing scale, established supply systems and the visibility of celebrity investor LeBron James, who has supported brand awareness since the early growth years. Franchisees operate within protected territories and gain proprietary technology and operating systems, with multi-unit development paths for operators looking to build a portfolio.

Blaze Pizza Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2011

    • Franchising Since

      2012

    • New Startup Cost

      $666,900 – $1,143,000

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $30,000

      for new territories

    • Transfer Fee

      50%

      of then-current Initial Franchise Fee

    • Royalty Fee

      5%

      of Gross Revenue

    • Marketing Fee

      2%

      of Gross Sales

  • Unit Performance

    • Total Units *

      265

    • New Units Opened *

      6

    • Units Transferred *

      29

    • Avg. Unit revenue *

      $1,281,665

    * Based on 2024 data reported in the 2025 FDD

Blaze Pizza – Additional  Information

  1. Training & Support

    Blaze trains incoming owners and managers through a structured program that includes 10 hours of classroom and 75 hours of on-the-job training, supported by proprietary software and a franchisee intranet platform. Operating units receive ongoing coaching from Franchise Business Consultants, national and local marketing support including co-op advertising, social media and SEO, and a Remote Operations Center that monitors real-time guest feedback and runs virtual quality audits. Buyers of an existing Blaze unit should confirm what transfer training and system access the franchisor provides to incoming owners and new managers.

  2. Ideal Owner

    Blaze Pizza suits hands-on operators and experienced multi-unit QSR investors who can lead a high-performing team in a fast-paced kitchen. Restaurant or franchise experience is preferred but not required; the franchisor values operational discipline, strong local leadership and the ability to recruit, train and retain staff. Owners should be comfortable managing throughput at peak periods, holding food-quality and ingredient standards, and engaging the local community to build repeat traffic. Multi-unit development appeals to operators planning to scale across a territory.

  3. Recognition & Awards

    Blaze Pizza has earned strong industry and consumer recognition. It ranked 4th on the 2026 Pizza Marketplace Top 100 Movers & Shakers, placed 3rd among Yelp's 2025 Top 25 Pizza Chains in America, and was named a 2025 Top Food Franchise by Entrepreneur magazine. The brand also carries the visibility of celebrity investor LeBron James. For resale buyers, brand-level recognition should be weighed alongside the specific restaurant's local reviews, customer base and standing within its territory.

  4. Industry / Market

    Pizza is one of the largest, most durable categories in US foodservice, generating over $45 billion in annual sales. Within it, fast-casual pizza has grown by offering customizable, made-to-order meals at quick-service speed and price, appealing to younger and value-conscious diners. Demand is supported by strong takeout and delivery habits and pizza's standing as a household staple across economic cycles. For resale buyers, local factors matter most: nearby competition, foot traffic, campus or office proximity, and each restaurant's reputation within its trade area.

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