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FRANCHISE RESALES

Buy a Bonchon Franchise

Bonchon is a Korean fried chicken franchise operating in the fast-casual restaurant segment. The brand was founded in 2002 in Busan, South Korea, and takes its name from the Korean word for “my hometown.” It built its reputation on a hand-battered, double-fried cooking method and hand-brushed signature sauces, and began franchising in the United States in 2010.

The menu pairs Korean flavours with American casual dining, centred on chicken wings and drumsticks alongside rice bowls, Korean-inspired sides and other comfort dishes. Franchised restaurants run under several formats, including full dine-in locations, counter or table-service fast-casual stores, remote kitchens and delivery-and-carryout outlets, giving operators more than one way to fit a territory.

Bonchon has grown into an international network of several hundred restaurants across the United States, Asia and the Middle East, with a US base of well over a hundred franchised units. The brand positions itself around a recognisable global identity, a multi-unit development model and a turnkey franchise programme aimed at experienced restaurant operators.

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Why buy a Bonchon Franchise?

Buying a Bonchon franchise offers entry into the Korean fried chicken category, one of the more distinctive and fast-growing corners of an otherwise crowded chicken market. The brand brings an established international name, a differentiated product and a loyal customer following that can be hard for an independent restaurant to replicate.

The model is built for operators who want to scale: multi-unit development is encouraged, with reduced franchise-fee and royalty incentives for owners who commit to building three or more restaurants. Franchisees also gain access to national vendor pricing, a recognised brand and structured operating systems, advantages a standalone Korean chicken concept would have to assemble on its own. Multiple restaurant formats let a buyer match the concept to the real estate and local market.

Bonchon Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2002

    • Franchising Since

      2010

    • New Startup Cost

      $1,000,886 – $1,306,126

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $35,000

      for new territories

    • Transfer Fee

      $15,000

      or higher to cover transfer application costs

    • Royalty Fee

      5%

      of Gross Revenue

    • Marketing Fee

      4%

      of Gross Revenue

  • Unit Performance

    • Total Units *

      148

    • New Units Opened *

      19

    • Units Transferred *

      7

    • Avg. Unit revenue *

      $1,595,312

    * Based on 2025 data reported in the 2026 FDD

Bonchon – Additional  Information

  1. Training & Support

    Bonchon trains incoming owners and their teams through Bonchon University, supported by on-site training that runs from pre-opening through to live operations and ongoing training to keep staff skills current. Franchisees receive continued operational support, national vendor pricing for supply, and an online marketing toolkit for promoting local store activity alongside national brand campaigns. Buyers of an existing Bonchon unit should confirm what Bonchon University onboarding and transfer training the franchisor provides to incoming ownership and new staff, and what system access carries over on the sale.

  2. Ideal Owner

    The model suits hands-on operators with previous restaurant or multi-unit foodservice experience, though Bonchon's training can help committed owners bridge gaps. Strong candidates are customer-service driven, comfortable managing kitchen teams and holding brand standards on a hand-battered, made-fresh-daily product, and able to drive consistent local execution. Because the brand actively encourages multi-unit development, it particularly fits growth-minded entrepreneurs and existing restaurant operators looking to add a differentiated Korean fried chicken concept to their portfolio rather than first-time owner-operators.

  3. Recognition & Awards

    Bonchon is ranked in Entrepreneur's Franchise 500, the sector's most established franchise ranking, and placed #56 on Fast Casual's 2025 Top 100 Movers & Shakers list recognising the brands and leaders shaping the fast-casual segment. It is widely regarded as one of the leading Korean fried chicken brands internationally, with a strong social-media following and an engaged customer base built on its signature double-fried product. For resale buyers, brand-level recognition should be weighed alongside the specific territory's local reviews, referral strength and community visibility.

  4. Industry / Market

    Bonchon competes in the US fast-food and fast-casual chicken market, which generated roughly $63.7 billion in 2025 and has grown at about a 5.6% annual rate over the prior five years (IBISWorld). Within it, Korean fried chicken is one of the fastest-expanding niches, carried by rising consumer appetite for bolder, globally inspired flavours and the category's strong delivery and takeout demand. Chicken's broad, repeat-purchase appeal gives the segment resilience across economic cycles. For resale buyers, local demand depends on territory demographics, nearby competition and the unit's delivery and dine-in mix.

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