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FRANCHISE RESALES

Buy a Card My Yard Franchise

Card My Yard is a yard greeting franchise that delivers custom yard sign displays for birthdays, graduations, new babies, retirements, anniversaries, and other personal milestones. Founded in Austin, Texas, the brand began as a seasonal Halloween surprise for friends and neighbors before expanding into a full-service yard greeting business covering a broad range of personal and community celebrations. Franchisees fulfill customer orders placed online, then set up and remove sign displays at customer properties within their protected territory.

The model is home-based with no commercial premises required. Owners can launch as solo operators and scale with seasonal staff as order volume builds. Card My Yard is part of Five Star Franchising, a multi-brand franchise group that provides operational infrastructure, marketing support, and shared resources to franchisees across its portfolio of home-based service brands.

With over 500 locally owned units operating across 45 states, Card My Yard has built a national footprint in a niche category with limited direct brand competition. The customer base spans families, schools, churches, local businesses, and community organizations. Generating repeat order volume depends on local visibility, strong community relationships, and an active social media presence, making each territory’s established connections a meaningful asset at resale.

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Why buy a Card My Yard Franchise?

Card My Yard operates in a celebration niche with year-round demand peaks from graduation season, birthdays, sports milestones, and holidays. The home-based model requires no commercial lease; franchisees can start solo and add seasonal staff as order volume grows. Card My Yard positions itself as the original and largest FTC-registered yard greeting franchise in the US, holding an established presence in a niche with limited direct competition.

Five Star Franchising’s network gives owners access to a proprietary e-commerce and booking platform, branded marketing assets, SEO tools, and ongoing coaching. Protected territories allow franchisees to build a loyal local customer base without competing against other Card My Yard units. Community connections with schools, churches, youth groups, and local businesses can generate recurring seasonal demand, and word-of-mouth referrals compound in well-served territories.

Card My Yard Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2014

    • Franchising Since

      2017

    • New Startup Cost

      $10,350 – $18,550

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $8,500

      for new territories

    • Transfer Fee

      $3,000

      or 5% of sale/transfer price, whichever greater

    • Royalty Fee

      25%

      of Gross Revenue

    • Marketing Fee

      0.5%

      of Gross Sales

  • Unit Performance

    • Total Units *

      492

    • New Units Opened *

      31

    • Units Transferred *

      57

    • Avg. Unit revenue *

      $21,286

    * Based on 2025 data reported in the 2026 FDD

Card My Yard – Additional  Information

  1. Training & Support

    Card My Yard franchisees receive startup training covering business operations, yard greeting installation, and marketing strategies, supported by Five Star Franchising's operational infrastructure. Ongoing resources include branded social media templates, SEO tools, and campaign graphics to maintain local visibility. The proprietary e-commerce and booking platform handling orders, routing, and inventory tracking is included with the franchise. Franchisees also benefit from continuous coaching and access to a peer network across the Card My Yard system. Resale buyers should confirm what initial onboarding and system access Card My Yard provides to incoming owners when ownership transfers.

  2. Ideal Owner

    The ideal Card My Yard franchisee is community-minded and comfortable building a local presence through social media and personal connections, as word-of-mouth and local visibility are the primary drivers of order volume. Strong interpersonal skills suit the customer-facing, celebration-focused model, which involves regular interaction with families during meaningful milestones. No industry background is required; the model fits hands-on operators who prefer active community involvement over managing large teams or office-based work. Franchisees who develop relationships with schools, churches, youth sports leagues, and local businesses tend to build a stronger base of seasonal recurring demand.

  3. Recognition & Awards

    Card My Yard has received consistent recognition from major franchise publications. Franchise Business Review named the brand a Top Franchise in 2023, 2024, 2025, and 2026, a Top Low-Cost Franchise in 2023, 2025, and 2026, a Top Franchise for Women in 2023, 2025, and 2026, and a Most Innovative Franchise in 2025. Entrepreneur Magazine ranked Card My Yard in its Franchise 500 across multiple years, including #350 in 2024, and listed it at #34 on its Top Franchises Under $50k ranking in 2026. The brand was also named #4 on Entrepreneur's Top New and Emerging Franchises list in 2022.

  4. Industry / Market

    Americans spend approximately $6.5 billion on greeting cards annually, reflecting consistent demand for celebratory products across the US market. The yard greeting category addresses consumers seeking a more visible and memorable alternative within this celebration market, with demand driven by recurring occasions including birthdays, graduations, retirements, new arrivals, and seasonal events. The home-based model means franchisees are not dependent on foot traffic or a fixed location. For resale buyers, territory factors such as population density, proximity to schools and residential neighborhoods, and community activity levels are worth reviewing alongside any brand-level market data.

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