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Buy a CycleBar Franchise

CycleBar is the largest indoor cycling franchise in North America, operating premium boutique fitness studios branded as “CycleTheaters.” Founded in 2004, the brand delivers low-impact, high-intensity rides built to be accessible across fitness levels, led by trained instructors and set to curated “CycleBeats” playlists in an immersive lighting-and-sound environment.

Each studio runs on a membership-driven, recurring-revenue model, with rider progress tracked through “CycleStat” performance metrics. The network spans more than 200 studios across North America, supported by a scalable “executive” operating structure that many owners run through a hired studio manager and instructor team rather than full-time owner operation.

In July 2025, CycleBar was acquired by Extraordinary Brands, a multi-brand boutique fitness franchisor, in a divestiture from former parent Xponential Fitness. The brand competes in the boutique fitness segment on community atmosphere, instructor quality and its multi-sensory class experience.

Latest Resales

  • There are currently no CycleBar resales available

Why buy a CycleBar Franchise?

CycleBar is the category leader in boutique indoor cycling, and buying a CycleBar franchise gives an owner an established consumer brand in a recurring-membership model rather than a concept that has to build local recognition from scratch. The studio format generates revenue through memberships and class packages, and the brand emphasizes strong unit-level margins within a scalable operating structure.

Owners draw on national vendor relationships, structured sales and instructor-education coaching, and a membership-marketing system built around the brand’s “CycleStat” and “CycleBeats” experience. Within a boutique fitness category that has proved resilient and continues to grow, the brand’s scale and recognition give it leverage an independent studio would struggle to match.

CycleBar Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2004

    • Franchising Since

      2015

    • New Startup Cost

      $410,809 – $1,110,193

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $60,000

      for new territories

    • Transfer Fee

      $10,000

    • Royalty Fee

      7%

      of weekly Gross Sales

    • Marketing Fee

      2%

      of weekly Gross Sales

  • Unit Performance

    • Total Units *

      189

    • New Units Opened *

      10

    • Units Transferred *

      10

    • Avg. Unit revenue *

      $424,125

    * Based on 2024 data reported in the 2025 FDD

CycleBar – Additional  Information

  1. Training & Support

    Incoming owners complete CycleBar's initial program of 22.5 hours of classroom training plus 2 hours of on-the-job training, built around a three-day course at the brand's California headquarters. Ongoing support includes weekly and monthly update webinars, one-on-one guidance, an annual Franchise Convention, and dedicated sales and instructor-education coaching. Marketing support spans co-op programs, national and regional media, SEO, social and email. Resale buyers should confirm what transfer training the franchisor provides to new ownership and existing staff when a studio changes hands.

  2. Ideal Owner

    CycleBar suits community-minded operators who enjoy building local membership and motivating a team rather than personally teaching classes. The scalable executive model lets owners run a studio through a hired manager and instructor crew, so fitness-industry experience helps but is not essential; sales drive, marketing instinct and strong customer-relationship skills matter more. Owners should be comfortable leading staff, managing member retention and staying visible in their community.

  3. Recognition & Awards

    CycleBar has ranked on Entrepreneur's Franchise 500 for six consecutive years and was named a Top New Franchise (2021) and Fastest-Growing Franchise (2021 and 2023). It appeared on Inc. magazine's Inc. 5000 in 2020 and Franchise Times' Top 200+, and has been featured by Women's Health, Forbes, Business Insider and NBC. For resale buyers, this brand-level recognition should be weighed alongside the specific studio's local reviews, membership reputation and community standing.

  4. Industry / Market

    CycleBar operates in the US boutique fitness market, valued at roughly $5.4 billion in 2025 and projected to grow about 12.8% annually through 2032. Indoor cycling is one of the largest studio modalities in the category. Demand is driven by consumer interest in community-based, experience-led workouts and recurring membership spending. Seasonality and reliance on local membership density make a studio's location and member retention central factors for resale buyers.

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