FRANCHISE RESALES

Buy a Decorating Den Interiors Franchise

Founded in 1969 and franchising since 1970, Decorating Den Interiors is a leading interior decorating and design franchise with over 235 locations across the U.S. and Canada. The brand offers a turnkey business model that empowers franchisees to provide personalized in-home and office design services, including custom window treatments, furniture, flooring, wall coverings, and accessories. Franchisees benefit from access to over 80 wholesale suppliers, enabling them to offer a wide range of quality products at competitive prices that fit any client budget. Operating primarily from home-based studios, Decorating Den Interiors combines low overhead with comprehensive training and proven marketing systems. The franchise appeals to creative entrepreneurs seeking to turn their passion for design into a profitable business with flexible hours and scalable growth potential.

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Why buy a Decorating Den Interiors Franchise?

Investing in Decorating Den Interiors offers a low-overhead, flexible franchise opportunity in a growing industry with proven systems and extensive support. Franchisees gain access to a broad product portfolio, wholesale pricing, and a strong brand reputation. The business model supports work-life balance and scalability, making it ideal for those passionate about design and entrepreneurship. Financing and veteran incentives further reduce barriers to entry, positioning Decorating Den Interiors as a compelling choice for aspiring interior design business owners.

Decorating Den Interiors Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $29,900 - $39,900

    • Initial Investment

      $43,813 - $70,400

  • Royalty

    • Royalty Fee

      7%-9%

  • Training & Support

    • 40 hours on the job training

    • 110 classroom training

    • Ongoing support

    • Marketing support

Decorating Den Interiors – Additional  Information

  1. Franchisee Support

    Franchisees undergo an extensive training program called Decorating Den Interiors University (DDIU), which includes onboarding, online, virtual, in-person, and practical instruction. Ongoing support features marketing assistance, proprietary business software, purchasing co-ops, national and local advertising, social media, SEO, and annual conferences. The franchisor provides field mentorship and continuous education to ensure franchisees stay current with industry trends and operational best practices.

  2. Accolades & Awards

    Decorating Den Interiors is ranked #477 on the 2025 Entrepreneur Franchise 500 list and has maintained steady growth with a 7% increase in units over three years. The brand is recognized for its comprehensive training program, strong franchisee support, and its ability to adapt to changing market conditions, including expanding studio and retail options. Veteran discounts and financing options enhance accessibility for qualified candidates.

  3. Industry / Market

    The home improvement and interior design industry is growing steadily as homeowners and businesses increasingly invest in personalized, stylish spaces. The closure of many traditional home furnishing stores has created opportunities for design franchises like Decorating Den Interiors to capture market share. The demand for affordable, customized design solutions supports recurring client relationships and referrals, making this sector resilient and attractive for franchisees.

  4. Ideal Owner

    The ideal Decorating Den Interiors franchisee is a creative, self-motivated entrepreneur with strong interpersonal and sales skills. Prior experience in interior design or home furnishings is beneficial but not required, as comprehensive training is provided. Owners should be comfortable operating a home-based business, committed to delivering high-quality service, and eager to build lasting client relationships in their communities.

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