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Buy a Deli Delicious Franchise

Deli Delicious is a fast-casual sandwich brand built around made-to-order deli sandwiches, salads and wraps, with a menu emphasis on fresh produce, quality meats and cheeses, and bread baked in-house. Each location serves everyday quick-service diners, catering orders and online ordering across its California markets.

The business began in 1995, when founder Mohammad Hobab bought a single deli in Fresno, California. Deli Delicious Franchising, Inc. was formed in 2008, and the brand has since grown into a franchise system with several dozen restaurants concentrated in California’s Central Valley. It remains a regional, family-rooted operator rather than a national chain.

Each unit runs as a brick-and-mortar quick-service restaurant under a territory-based franchise agreement, using the franchisor’s proprietary recipes, operating systems and supply relationships. Franchisees handle daily operations, staffing and local customer service while following standardized menu and brand procedures. The brand is positioned as an affordable entry into franchised foodservice, with one of the lower franchise fees in its segment and a lending track record with SBA-preferred lenders.

Latest Resales

  • There are currently no Deli Delicious resales available

Why buy a Deli Delicious Franchise?

Buying a Deli Delicious franchise offers entry into the fast-casual sandwich category through an established regional brand with a loyal Central Valley following and a recognizable local name. The brand leans on proprietary recipes and standardized systems, giving a new owner a defined operating playbook rather than an untested concept.

The model is built for affordability: a comparatively low franchise fee, a defined store format, and a franchisor relationship with SBA-preferred lenders that has helped many franchisees fund their stores. Ongoing training, workshops, a leaders’ conference and local marketing and operations support give owners a structured framework for running the unit day to day.

Deli Delicious Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $25,000 - $30,000

    • Initial Investment

      $122,300 - $467,850

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 90 hours on the job training

    • 41 hours classroom training

    • Ongoing support

    • Marketing support

Deli Delicious – Additional  Information

  1. Training & Support

    Franchisees receive structured initial training covering operations, food safety and marketing, with 41 hours of classroom instruction and 90 hours of on-the-job training. Ongoing support continues through workshops, a leaders' conference, local marketing assistance and day-to-day operations support, backed by the franchisor's proprietary recipes and systems. Resale buyers should confirm with Deli Delicious what transfer training and system access are provided to incoming owners and existing staff when ownership changes.

  2. Ideal Owner

    Deli Delicious suits hands-on, community-minded local operators who are comfortable running a quick-service kitchen and managing an hourly team. Prior restaurant experience helps but is not required, as the brand provides structured training. Successful owners are operations-focused, attentive to food quality and consistency, and engaged in local customer relationships and marketing within their territory. The model fits owner-operators who want to be present in the store rather than passive investors, and who can hold brand standards while controlling labor and food costs.

  3. Recognition & Awards

    Deli Delicious has built its reputation in California's Central Valley, growing from a single 1995 Fresno deli into a multi-unit franchise system known locally for fresh, made-to-order sandwiches and in-house baked bread. The franchisor positions itself as an award-winning brand on the strength of its products and customer following, and its track record has supported resales of established units. For resale buyers, brand-level recognition should be weighed alongside the specific territory's local reviews, repeat customers and community visibility.

  4. Industry / Market

    Deli Delicious operates in the US fast-casual segment, one of the fastest-growing parts of a restaurant industry the National Restaurant Association projected at roughly $1.5 trillion in sales for 2025. Demand for fresh, made-to-order sandwiches and quick, customizable meals continues to support the category, which has proved resilient across economic cycles. As a California-concentrated brand, Deli Delicious depends heavily on local foot traffic, daypart mix and regional competition, making each unit's location and trade area central for resale buyers.

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