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FRANCHISE RESALES

Buy an Einstein Bros. Bagels Franchise

Einstein Bros.® Bagels is America’s largest fast-casual bagel brand, founded in 1995 in Lakewood, Colorado. The brand serves morning and midday consumers with freshly baked bagels, made-to-order sandwiches, signature shmears, specialty coffees and teas, and baked goods. With more than 25 years of franchise experience and hundreds of US locations, the brand holds strong consumer recognition across the breakfast and lunch segments.

Locations operate across several formats, including inline, end-cap, and free-standing configurations, with drive-thru and dine-in options available. Franchisees generate revenue through three channels: in-store retail, off-premises online ordering, and catering. A branded mobile app and online ordering platform drive customer loyalty and support average ticket growth without complicating kitchen operations.

Einstein Bros. is owned by JAB Holding Company through its Bagel Brands portfolio, which also includes Caribou Coffee and Panera Bread. JAB’s ownership provides shared supply chain infrastructure, national marketing investment, and operational resources across its portfolio of established restaurant brands. The brand’s corporate and training operations are centred in Denver, Colorado.

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Why buy an Einstein Bros. Bagels Franchise?

Choosing to buy an Einstein Bros. Bagels franchise means entering the fast-casual breakfast segment under the largest bagel brand in the US. The brand carries strong national recognition and a loyal repeat customer base, providing a head start over independent concepts. Revenue streams across in-store sales, online ordering, and catering give each unit multiple growth channels, while the cost structure is more efficient than most full-service breakfast competitors.

The brand’s infrastructure targets experienced multi-unit operators: supply chain management through JAB Holding’s portfolio, national and local advertising programs, and dedicated development, operations, marketing, design, and finance teams. Customer survey and food management audit programs maintain standards, while the branded mobile app drives customer loyalty and ticket values.

Einstein Bros. Bagels Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      1995

    • Franchising Since

      2006

    • New Startup Cost

      $650,000 – $1,247,500

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $35,000

      for new territories

    • Transfer Fee

      50%

      of the then-current Initial Franchise Fee

    • Royalty Fee

      5%

      of Gross Sales

    • Marketing Fee

      4%

      of Gross Sales

  • Unit Performance

    • Total Units *

      464

    • New Units Opened *

      6

    • Units Transferred *

      1

    • Avg. Unit revenue *

      $1,083,972

    * Based on 2025 data reported in the 2026 FDD

Einstein Bros. Bagels – Additional  Information

  1. Training & Support

    Einstein Bros. provides initial training covering 50 hours of classroom instruction and 268 hours of on-the-job training, with the owner's chosen restaurant managers attending sessions at the brand's corporate office in Denver. Ongoing support covers dedicated operations, marketing, design, and finance teams, plus customer survey and food management audit programs. National and local advertising campaigns and supply chain management through JAB Holding's portfolio carry over to operating units. Buyers of an existing Einstein Bros. unit should confirm what transfer training and system access are available to incoming owners and management.

  2. Ideal Owner

    Einstein Bros. is structured for experienced multi-unit restaurant operators rather than first-time franchise buyers. The brand's development model requires a commitment to opening and managing multiple locations, so candidates should be comfortable with the complexity of running food service teams across several sites. Experience with food service operations, supply chain, and real estate is valued. The model suits operators who are process-driven, comfortable managing staff to consistent quality standards, and focused on building a portfolio of locations rather than operating a single unit.

  3. Recognition & Awards

    Einstein Bros. Bagels ranked #140 in the Entrepreneur Franchise 500 in 2025, listed among the publication's Top Food Franchises. The brand positions itself as the largest fast-casual bagel brand in the US and has built consumer affinity and repeat patronage over 30 years of operation. As part of JAB Holding Company's portfolio alongside Caribou Coffee and Panera Bread, Einstein Bros. benefits from the reputational context of a well-recognized family of restaurant brands. For resale buyers, local unit reviews, catering relationships, and community visibility matter alongside the brand's national credentials.

  4. Industry / Market

    The US breakfast restaurant category has shown consistent growth, with IBISWorld estimating industry revenue at $15.6 billion in 2025 after five years of approximately 7.5% annual growth. Consumer demand for convenient morning meals supports the fast-casual breakfast segment across commuter, remote worker, and corporate catering occasions. The breakfast daypart has proved resilient across economic cycles, and multi-daypart concepts extending into lunch have shown stronger average unit volumes. For resale buyers, a unit's catering pipeline and daily traffic patterns are as relevant as broader category trends.

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