Opens in a new tab

FRANCHISE RESALES

Buy an Elixir Superfood & Juice Franchise

Elixir Superfood & Juice is a fast-casual restaurant franchise built around a “food is medicine” philosophy, serving plant-forward meals and cold-pressed drinks for dine-in and takeout. The menu is prepared in 100% gluten-free kitchens using organic, non-GMO whole-food ingredients with no preservatives, refined sugars or refined oils, and spans grain and rice bowls, salads, superfood smoothies, raw cold-pressed juices, juice cleanses and energy snacks.

The brand was founded in 2018 by Karla and Charles Perry, who built it into a multi-unit operator before opening it to franchising under Enjoy Elixir, LLC. It began in Mammoth Lakes, California, expanded across the Reno, Nevada area, and has since added franchised locations including Irvine, California, giving the system a small but growing West Coast footprint.

Ordering runs through in-store, online and a branded mobile app with a rewards programme, supporting repeat custom alongside walk-in traffic from health-conscious consumers and active lifestyles.

Latest Resales

  • There are currently no Elixir Superfood & Juice resales available
Register your interest

Why buy an Elixir Superfood & Juice Franchise?

Buying an Elixir Superfood & Juice franchise offers entry into the health-forward fast-casual category with a tested, recipe-driven concept rather than an unproven independent start-up. The brand pairs a clear clean-eating identity, organic, gluten-free and non-GMO, with a menu crossing bowls, salads, smoothies and cold-pressed juices, giving an operator several dayparts and repeat-purchase occasions from a single kitchen.

Recipes, sourcing standards and operating systems are derived from the founders’ own company-run restaurants, and a branded ordering app with rewards helps build a loyal local customer base. The clean-label positioning can support premium pricing, making local lead quality, menu execution and customer experience central to unit performance.

Elixir Superfood & Juice Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $40,000 – $45,000

    • Estimated Total Initial Investment

      $269,650 – $567,500

  • Royalty

    • Royalty Fee

      Varies

  • Training & Support

    • Ongoing support

    • Marketing support

Elixir Superfood & Juice – Additional  Information

  1. Training & Support

    Elixir's franchise training draws on the founders' own company-run restaurants, covering onboarding and day-to-day operations, menu preparation and systems documentation, and guidance on sourcing clean, organic ingredients to its gluten-free standards. Owners receive ongoing brand, marketing and supply-chain support, plus the branded ordering app and rewards platform used across locations. Buyers of an existing Elixir unit should confirm what transfer training and app and systems access the franchisor provides to incoming owners and retained staff.

  2. Ideal Owner

    The model suits hands-on, community-minded operators drawn to the clean-eating and wellness movement rather than conventional fast food. Owners should be comfortable running a retail food environment, managing and training staff, and following disciplined sourcing, prep and food-safety systems, particularly the 100% gluten-free standard. Strong customer-relationship and local-marketing instincts help drive repeat business. Prior restaurant experience is helpful but not required for motivated operators willing to learn the system.

  3. Recognition & Awards

    Elixir Superfood & Juice has built its reputation primarily through customer loyalty and regional media coverage, including features in edible Reno-Tahoe on its cold-pressed juices and superfood menu, and it maintains strong local review scores across its locations. Formal national franchise awards are not yet prominent, reflecting the brand's early-stage franchising. For resale buyers, brand-level recognition should be weighed alongside the specific territory's local reviews, referral sources and community visibility.

  4. Industry / Market

    Elixir sits in the US juice and smoothie bar category, worth roughly $4.5 billion with revenue growing at about a 5.3% annual rate over the past five years (IBISWorld), alongside broader demand for healthy fast-casual dining. Consumer interest in clean-label, gluten-free, organic and functional foods continues to support the segment, though it skews toward wellness-oriented, higher-income and active-lifestyle areas. For resale buyers, local demographics and foot traffic around the specific unit strongly shape demand.

Learn more about
how to own a Elixir Superfood & Juice franchise resale

Please fill out the form below and a Franchise Flippers expert will be in touch with you shortly.

The Franchise Brand Index

This page is part of Franchise Flippers’ independent franchise Index, designed as an educational resource to help potential buyers explore the franchise resale market and compare brands.

Trademark & Affiliation Disclaimer

This website is an independent, informational resource. All trademarks, logos, and brand names displayed are the property of their respective owners and are used solely for identification and educational purposes. Their use does not imply any affiliation with, endorsement by, or sponsorship from the respective trademark holders.