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FRANCHISE RESALES

Buy a Fitness Factory Health Club Franchise

Fitness Factory Health Club is a full-service gym franchise headquartered in Edgewater, New Jersey, with locations across New Jersey and New York. Founded in 1997, the brand has spent more than two decades operating fitness clubs that combine equipment access with personal training, group fitness and nutrition services for local members.

The model runs multiple revenue streams within a single large-format facility: recurring monthly membership dues collected via electronic funds transfer (EFT), personal training sessions billed through EFT, an all-natural juice bar, and a branded pro shop for apparel and merchandise sold on-site and online. Facilities typically occupy 12,000 to 20,000 square feet.

The franchise began offering territories in 2022, with availability currently in New Jersey and Pennsylvania and New York in development. Corporate locations have collectively served more than 100,000 members across the Tri-State area, and the brand competes in the full-service segment as an alternative to budget gym chains and boutique studios.

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Why buy a Fitness Factory Health Club Franchise?

Buying a Fitness Factory Health Club franchise means operating a model with multiple revenue streams within a single location: recurring EFT memberships, personal training, juice bar sales and branded merchandise. The brand’s corporate clubs have operated through both growth and economic downturns, and unit-level performance data is available in the FDD.

Members engage through a dedicated Fitness Factory mobile app, and personal trainers work with clients via the Trainerize platform, supporting both client accountability and trainer retention. Each location is customized to its local market, which can strengthen community ties and membership renewal rates. Territorial exclusivity provides a defined geographic foothold for each owner.

Fitness Factory Health Club Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1998

    • Franchising Since

      2022

    • New Startup Cost

      $404,500 – $1,060,000

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $49,500

      for new territories

    • Transfer Fee

      67%

      of the then-current Initial Franchise Fee

    • Royalty Fee

      5%

      of Gross Revenue or $495/mo min

    • Marketing Fee

      2%

      of Gross Revenues

  • Unit Performance

    • Total Units *

      13

    • New Units Opened *

      3

    • Units Transferred *

      0

    • Avg. Unit revenue *

      Not Disclosed

    * Based on 2024 data reported in the 2025 FDD

Fitness Factory Health Club – Additional  Information

  1. Training & Support

    Fitness Factory Health Club provides initial training for both franchisees and their management teams, covering all aspects of club operations. Ongoing support includes webinars and a structured operations manual. Franchisees gain access to club management systems, the Fitness Factory mobile app and the Trainerize platform used by personal training staff. The franchisor maintains strategic vendor partnerships covering equipment and ongoing operations, and Discovery Day gives prospective owners an opportunity to meet the leadership team before signing. Resale buyers should confirm what initial training and Trainerize platform access transfers with an ownership change.

  2. Ideal Owner

    A Fitness Factory Health Club franchise suits operators comfortable managing a staffing-heavy environment: general managers, personal trainers and front-desk staff all require ongoing oversight within a large facility. Sales orientation matters, as membership growth depends on local outreach, promotional activity and retention of personal training clients. Prior fitness industry experience is helpful but not required; the franchisor provides structured training for operators new to health clubs. Full-time involvement is expected, and candidates should be comfortable managing a physical location with ongoing member service responsibilities.

  3. Recognition & Awards

    Fitness Factory Health Club has established a regional reputation through more than 25 years of operating full-service clubs in New Jersey and New York. The brand has served more than 100,000 members across its corporate locations, with member reviews noting service quality, equipment standards and club atmosphere. The concept received industry coverage from 1851 Franchise in 2025. For resale buyers, brand-level recognition should be weighed alongside the specific unit's local reviews, referral base and community standing.

  4. Industry / Market

    The US gym, health and fitness club industry generates approximately $47 billion annually and has grown at a CAGR of around 3.6% in recent years, according to industry data. Demand is driven by growing consumer focus on preventive health, an aging population seeking structured fitness options and the appeal of community-based club environments. Full-service gyms with personal training typically retain members more effectively than budget-only alternatives. For resale buyers, local demand factors include population density, catchment demographics and the strength of the existing membership base.

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