FRANCHISE RESALES

Buy a Fitness First Franchise

Fitness First is a global leader in the health and fitness industry, operating over 500 clubs across 21 countries with more than 1.5 million members. Founded in the UK in the 1990s, it pioneered the gym industry there and has since built a strong business model focused on providing best-in-class facilities and services to the mass market. Their philosophy, “Making the world a fitter place,” emphasizes inclusivity by catering to all sizes, shapes, and fitness levels. Fitness First offers a safe, clean environment with top-tier equipment, a wide range of classes, personal trainers, and customized workouts. The brand recently adopted a new fitness philosophy based on behavioral psychology to motivate members toward healthier lifestyles, integrating training, nutrition, and motivation. Expansion plans include rebranding other fitness brands under Fitness First and opening 80 to 100 new clubs in growth markets within five years.

Latest Resales

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Why buy a Fitness First Franchise?

Investing in a Fitness First franchise offers entry into a globally recognized, market-leading fitness brand with a strong, scalable business model. The brand’s commitment to innovation, member motivation, and comprehensive wellness solutions creates a competitive advantage. Franchisees benefit from extensive support, a broad customer base, and a growing industry with resilient demand. Fitness First’s focus on inclusivity and behavioral psychology-driven fitness programs enhances member retention and satisfaction, making it a compelling opportunity for those seeking to build a sustainable fitness business.

Fitness First Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      ₱500,000 – ₱2,000,000 PHP (~$9,000 – $36,000 USD)

    • Total Initial Investment

      ₱4,150,000 – ₱11,500,000 PHP (~$75,000 – $210,000 USD)

  • Royalty

    • Royalty Fee

      5% – 8%

  • Training & Support

    • Comprehensive initial

    • Ongoing training

Fitness First – Additional  Information

  1. Franchisee Support

    Fitness First provides comprehensive franchisee support including training in their innovative fitness concepts such as Freestyle Training and HARDCORE MAXX, ongoing marketing assistance, operational guidance, and access to a connected fitness platform. Franchisees benefit from a strong corporate structure and continuous development programs for staff to enhance member engagement and retention. The brand also offers assistance with site selection, club management, and customer service excellence to ensure franchise success.

  2. Accolades & Awards

    Fitness First was voted “Best in Dubai” under the Fitness and Leisure category in 2009, reflecting its prominence and reputation in the fitness industry. It is recognized as the world’s number one health and fitness club chain by size and membership, underscoring its global leadership and consistent quality.

  3. Industry / Market

    The global fitness industry is experiencing robust growth driven by rising health awareness and demand for wellness services. Fitness First’s focus on innovation, behavioral psychology, and expanding into emerging markets aligns with the increasing consumer preference for holistic fitness and wellness solutions. The brand’s expansion strategy, including rebranding and new club openings, positions it well to capitalize on the growing fitness market worldwide.

  4. Ideal Owner

    The ideal Fitness First franchise owner is passionate about health and fitness, committed to delivering exceptional customer service, and eager to operate within a proven global brand. They should be motivated to lead a community-focused fitness center that offers diverse programs and personalized training. Experience in fitness or business management is advantageous but not mandatory, as Fitness First provides thorough training and ongoing support.

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