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FRANCHISE RESALES

Buy a Fred Astaire Dance Studios Franchise

Fred Astaire Dance Studios is a ballroom dance instruction franchise operating under one of the most recognized names in dance. The brand traces its heritage to 1947, when Fred Astaire developed the proprietary curriculum that underpins every studio’s teaching today. With more than 265 studios across the United States and internationally, it is among the largest dance instruction franchise systems in the world.

Studios provide instruction in ballroom, Latin, social, and wedding dance styles, serving students of all skill levels, from complete beginners to competitive dancers. Revenue is generated through individual lesson packages, group classes, and student programs designed to support long-term engagement. The studio model requires a dedicated commercial space and a team of employed instructors who deliver the brand’s proprietary teaching system.

Franchise owners operate in a management role rather than as instructors. The franchisor supports and incentivizes multi-unit ownership, and each location receives a protected geographic territory.

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Why buy a Fred Astaire Dance Studios Franchise?

Fred Astaire Dance Studios carries consumer recognition that few dance instruction brands can match. A brand with more than seven decades of heritage and a proprietary curriculum tied directly to the Fred Astaire name gives franchisees a credibility advantage over independent studios. The ballroom and social dance category benefits from steady demand across life milestones: wedding preparation, social skill development, recreational fitness, and competitive dance training.

The studio model generates revenue through repeat lesson engagement and group programming, with the franchisor providing marketing tools and operational platforms designed to support growth. Multi-unit ownership is actively supported through incentive pricing, giving established operators a path to expand within the system.

Fred Astaire Dance Studios Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1947

    • Franchising Since

      1950

    • New Startup Cost

      $296,200 – $658,200

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $60,000

      for new territories

    • Transfer Fee

      2%

      of purchase price or $4,000, whichever greater; $2,500 non-control

    • Royalty Fee

      7%

      of Gross Revenue

    • Marketing Fee

      $150

      per Month

  • Unit Performance

    • Total Units *

      261

    • New Units Opened *

      19

    • Units Transferred *

      15

    • Avg. Unit revenue *

      $777,196

    * Based on 2024 data reported in the 2025 FDD

Fred Astaire Dance Studios – Additional  Information

  1. Training & Support

    New franchisees receive initial training delivered through both classroom instruction and in-studio practice, covering studio operations, customer service, billing, cash management, advertising, and the brand's proprietary teaching curriculum. Ongoing support continues for the life of the franchise agreement and includes customized online platforms for studio management and promotion, plus market analysis assistance. Resale buyers should confirm what transfer training and system access the franchisor provides to incoming owners, and ask about certification status for existing studio staff under the proprietary teaching programme.

  2. Ideal Owner

    Fred Astaire Dance Studios suits a business-minded operator who is energetic, customer-service oriented, and motivated to build local community ties. Prior dance experience is not required; the franchisor looks for candidates with profit-and-loss management experience, strong interpersonal skills, and alignment with the brand's values: loyalty, authenticity, passion, and diligence. The role centers on managing a team of instructors, maintaining student retention, and building local marketing presence. The model suits engaged operators who are comfortable within a studio environment and focused on long-term local relationship-building.

  3. Recognition & Awards

    Fred Astaire Dance Studios draws on the cultural recognition of one of the most celebrated names in American entertainment, a brand association that distinguishes it within the dance instruction market. The franchise has operated under this name since 1947, a continuity that is rare in the industry and meaningful to prospective students and franchisees alike. For resale buyers, brand-level recognition should be assessed alongside the reputation of the specific territory, including local student reviews, referral sources, and community visibility within the studio's market area.

  4. Industry / Market

    The US dance studios industry generates approximately $5 billion in annual revenue, with projected growth of 2.3% in 2025 (IBISWorld). Ballroom and social dance instruction benefits from consistent demand tied to wedding preparation, recreational fitness, and social programming for adults across age groups. The category has shown resilience across economic cycles and is not strongly seasonal. For resale buyers, unit performance in this category typically depends on location demographics, instructor quality, and how well the studio is embedded in its local community.

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