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FRANCHISE RESALES

Buy a Fresh&Co Franchise

fresh&co is a healthy fast-casual restaurant franchise founded in 2010 in New York City. The brand serves breakfast, lunch, dinner, and catering from a chef-inspired, seasonally rotating menu of signature chopped salads, grain bowls, soups, sandwiches, and made-to-order items. The full menu is designed to accommodate vegetarian, vegan, and gluten-free preferences across all three meal periods.

The brand’s sourcing philosophy centres on local, organic, and seasonal ingredients, including produce from its own farm. Menus rotate with the seasons and are developed in collaboration with chefs and nutritionists to keep the offer current and inclusive. Three meal day-parts together with a catering stream give franchisees multiple revenue opportunities across the operating day.

fresh&co operates under ST Management, a family-owned multi-brand restaurant group with over 30 years of experience in the New York City market that also runs the Café Metro and Flavors concepts. The group began franchising fresh&co in 2018 and is a member of the International Franchise Association. The brand is positioned for national expansion from its established New York City base.

Latest Resales

  • There are currently no Fresh&Co resales available
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Why buy a Fresh&Co Franchise?

Choosing to buy a fresh&co franchise means gaining access to over three decades of restaurant operating experience through the ST Management parent group, a material advantage in a sector where independent operators often struggle with sourcing consistency and operational complexity. The brand’s seasonal menus and dietary-inclusive offer capture both health-conscious diners and convenience-focused consumers, while IFA membership adds access to industry advocacy and peer networks.

The three-part day structure and catering stream diversify revenue across the operating day, reducing dependence on a single meal occasion. The fresh&co mobile app supports order-ahead functionality and a points-based Fresh Rewards loyalty programme, giving franchisees a direct digital channel to their customer base. A corporate marketing and PR team provides social media support, digital campaigns, and national and regional media placement.

Fresh&Co Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2010

    • Franchising Since

      2018

    • New Startup Cost

      $772,665 – $1,386,000

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $45,000

      for new territories

    • Transfer Fee

      50%

      of then-current initial franchise fee

    • Royalty Fee

      6%

      of Gross Revenue

    • Marketing Fee

      1%

      of Gross Revenue

  • Unit Performance

    • Total Units *

      14

    • New Units Opened *

      0

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $1,307,195

    * Based on 2024 data reported in the 2025 FDD

Fresh&Co – Additional  Information

  1. Training & Support

    fresh&co provides an initial training programme covering 29 hours of classroom instruction and 41 hours of on-the-job training, typically completed within a 7–10 day period. Ongoing support includes operational guidance, access to a franchisee intranet platform, and marketing assistance covering social media, digital campaigns, and national and regional PR. The brand's mobile app and Fresh Rewards loyalty programme are managed at the franchisor level. Resale buyers should confirm with fresh&co what onboarding and platform access are available to incoming owners at the time of transfer.

  2. Ideal Owner

    The fresh&co model suits operators with a genuine interest in the food and beverage category, particularly in fresh, health-focused dining. Restaurant or hospitality experience is preferred; the daily role involves managing kitchen and front-of-house staff across multiple meal periods, maintaining ingredient quality standards, and building local customer relationships. Candidates with sales or management backgrounds and a results-oriented, process-driven approach are a strong fit. Active owner-operators tend to see the best results, as the brand relies on consistent local execution and daily engagement with quality and service standards.

  3. Recognition & Awards

    fresh&co has received Franchise Satisfaction Award recognition from Franchise Business Review in both 2025 and 2026, reflecting positive franchisee feedback on the brand's support systems. The brand is a member of the International Franchise Association and has attracted coverage from national media including Bloomberg, The Wall Street Journal, QSR Magazine, NBC New York, and Modern Restaurant Management. For resale buyers, brand-level recognition adds credibility, though local unit reputation, customer review strength, and community visibility in the specific territory are the most direct indicators of resale value.

  4. Industry / Market

    The US fast casual restaurant segment has expanded steadily, driven by consumer demand for nutritious, convenient meals between quick-service price points and full-service quality. The health-focused end of this market benefits from sustained interest in plant-forward, locally sourced, and clean-label dining. Multi-day-part formats covering breakfast through dinner capture a broader share of daily food spending than single-occasion concepts. For resale buyers, urban fast-casual locations are sensitive to local office density, commuter patterns, and nearby competition, making market-level due diligence an important part of unit evaluation.

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