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Buy a Get In Shape For Women Franchise

Get In Shape For Women (GISFW) is a boutique fitness franchise built around small-group personal training for women. Workouts run by appointment in private, upscale studios, where a certified trainer coaches up to four clients at a time in 30- or 60-minute sessions. The programme combines four elements: weight training, cardio, nutrition guidance and accountability coaching.

Founded in 2006 and franchising since 2007, the brand operates an established US network of studios under founder and CEO Brian Cook, who still leads the company. Studios occupy compact 800–1,200 sq ft premises on protected, zip-code-based territories, with both single-unit and multi-unit ownership available.

GISFW positions itself around results and accountability rather than open-gym access, with scheduled appointments that make small-group sessions feel closer to one-on-one coaching. Members are typically women across a broad age range seeking structured weight loss, strength and lasting lifestyle change in a supportive, community-oriented setting.

Latest Resales

  • There are currently no Get In Shape For Women resales available

Why buy a Get In Shape For Women Franchise?

Buying a Get In Shape For Women franchise offers entry into the boutique fitness segment through a focused, single-concept model aimed squarely at women’s health and body transformation. The appointment-based, small-group format supports recurring membership revenue and high client accountability, while the compact studio footprint keeps fixed costs lower than larger open-gym formats.

Franchisees gain access to GISFW’s proprietary software, technology platforms, structured training and an operating system refined since 2007, within a wellness category that has proved resilient across economic cycles. Owner-operator economics and protected zip-code territories give a clear local market to build, and the brand’s purpose-driven positioning can support strong word-of-mouth and member retention.

Get In Shape For Women Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $40,000

    • Initial Investment

      $105,437 - $194,832

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 6 hours on the job training

    • 28 hours classroom training

    • Ongoing support

    • Marketing support

Get In Shape For Women – Additional  Information

  1. Training & Support

    Initial training covers 28 hours of classroom instruction and 6 hours of on-the-job training, supported by proprietary software and a franchisee intranet platform. Ongoing support includes field operations, newsletters, meetings and conventions, plus toll-free and online help, while marketing assistance spans co-op advertising, ad templates, social media, SEO, website development and email marketing. Buyers of an existing GISFW studio should confirm what transfer training and software access the franchisor provides to incoming owners and trainers.

  2. Ideal Owner

    GISFW suits hands-on, outgoing owner-operators who are comfortable leading from the front and building local relationships. Sales, marketing or management experience is valued, along with a results-oriented mindset and a genuine passion for fitness and women's wellbeing. A background in health or fitness helps but is not essential, since certified trainers deliver the workouts; the owner's focus is member acquisition, retention, team management and creating a positive, supportive studio culture.

  3. Recognition & Awards

    Get In Shape For Women has earned national recognition for its women-focused model, including listings in Entrepreneur's Franchise 500 across the early 2010s and back-to-back appearances on the Inc. 5000 list of fast-growing companies in 2012 and 2013. Entrepreneur has also named it a Top New and Emerging Franchise and a Top Franchise for Diversity, Equity & Inclusion. For resale buyers, brand-level recognition should be weighed alongside the specific studio's local reputation, member reviews and referral strength within its territory.

  4. Industry / Market

    GISFW operates in the US health and fitness club industry, which generates well over $30 billion in annual revenue, with boutique studios among its fastest-growing segments. Demand is supported by rising interest in preventive health, strength training and structured weight management, particularly among women and an ageing population with discretionary spending power. For resale buyers, boutique fitness is membership-led and locally driven, so a studio's trainer quality, retention and neighbourhood demographics matter as much as category growth.

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