

Buy a Gideon Math & Reading Franchise
Gideon Math & Reading is a supplemental education franchise providing personalized math and reading instruction to K-12 students. The model is built around a self-paced mastery method: each child starts with a free evaluation, then works through Gideon’s proprietary step-by-step curriculum booklets, practicing daily and advancing only once a level is fully mastered. Instruction is handwriting-based rather than screen-based.
The brand is family-owned and founder-led, developed by the Coppedge family of educators in the early 2000s and franchising since 2012 from its corporate base in Coppell, Texas. Centers run in both retail and non-retail formats, each with a protected territory, and are typically open a few afternoons and one weekend morning per week. A named center director leads day-to-day instruction and operations on-site.
Gideon has grown to roughly 35 centers and reports having served around 35,000 students. As a member of the International Franchise Association, it positions itself as a focused, curriculum-driven alternative to larger tutoring brands, competing on individualized mastery rather than volume.
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Why buy a Gideon Math & Reading Franchise?
Buying a Gideon Math & Reading franchise gives an owner a defined, curriculum-led education business in a category families continue to prioritize through varied economic conditions. The proprietary booklet system and mastery method are the core asset: instruction follows a structured, repeatable framework rather than depending on each owner building a teaching approach from scratch.
The model suits owners who want a community-rooted business with a controllable schedule, since centers run on limited weekly hours within a protected territory. Enrollment that continues across multiple subjects and months can support steadier revenue than one-off project work, and the brand’s IFA membership and franchise-review recognition add credibility for a smaller system.
Gideon Math & Reading Franchise Costs & Information
Based on 2024 data reported in the 2025 FDD
Brand Profile
Year Founded
2004
Franchising Since
2012
New Startup Cost
$158,200 – $308,700
Avg. Resale Price
Contact us for details

Franchise Fees
Initial franchise Fee
$30,000
for new territories
Transfer Fee
$15,000
per Franchise
Royalty Fee
5–10%
5% Retail / 10% Non-Retail
Marketing Fee
Not Disclosed

- * Based on 2024 data reported in the 2025 FDD
Unit Performance
Total Units *
24
New Units Opened *
11
Units Transferred *
1
Avg. Unit revenue *
$256,451

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