FRANCHISE RESALES

Buy a Gracie Barra Franchise

Gracie Barra is a globally recognized Brazilian Jiu-Jitsu (BJJ) franchise founded by Master Carlos Gracie Jr., a member of the legendary Gracie family. Established with a mission to make BJJ accessible to everyone, Gracie Barra promotes not only martial arts training but also a lifestyle centered on discipline, respect, and personal development. With over 800 locations across six continents and more than 50 countries, it stands as one of the largest martial arts organizations worldwide. The franchise offers structured BJJ programs for all ages and skill levels, alongside complementary classes such as yoga, strength conditioning, and self-defense seminars. Its rigorous instructor certification program ensures consistent, high-quality training across all academies, fostering a strong community and loyal following.

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Why buy a Gracie Barra Franchise?

Investing in Gracie Barra offers entry into a proven, globally recognized martial arts franchise with a strong support system and loyal customer base. The brand’s focus on quality instruction, community, and personal development creates high student retention and growth potential. With a scalable business model and expanding global footprint, Gracie Barra presents a compelling opportunity for entrepreneurs seeking a meaningful, lifestyle-oriented franchise in the booming fitness sector.

Gracie Barra Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1986

    • Franchising Since

      2010

    • New Startup Cost

      $76,000 – $233,500

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $10,000

      for new territories

    • Transfer Fee

      $1,000

    • Royalty Fee

      $900

      per Month

    • Marketing Fee

      Not Disclosed

  • Unit Performance

    • Total Units *

      367

    • New Units Opened *

      40

    • Units Transferred *

      7

    • Avg. Unit revenue *

      Not Disclosed

    * Based on 2024 data reported in the 2025 FDD

Gracie Barra – Additional  Information

  1. Training & Support

    Gracie Barra provides comprehensive franchisee support including extensive training for instructors and staff, ongoing operational assistance, marketing support, and access to educational resources. Franchisees benefit from continuous certification programs, annual events, and seminars that foster networking and growth within the global Gracie Barra community.

  2. Ideal Owner

    The ideal Gracie Barra franchisee is an owner-operator passionate about martial arts and community building, willing to be hands-on in daily operations. No prior martial arts experience is required due to comprehensive training, but success depends on active involvement and attracting quality instructors.

  3. Recognition & Awards

    As the #1 martial arts school for Brazilian Jiu-Jitsu and self-defense, Gracie Barra is widely respected for its excellence, consistency, and community focus. Its global scale and reputation make it a leader in the martial arts industry.

  4. Industry / Market

    The fitness and martial arts industries are growing steadily, with increasing interest in Brazilian Jiu-Jitsu as a form of physical fitness and self-defense. Gracie Barra’s inclusive approach and strong brand presence position it well to capitalize on this expanding market.

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