FRANCHISE RESALES

Buy a Groovy Hues Franchise

Groovy Hues is a fast-growing painting and home improvement franchise founded in 2022 and backed by HorsePower Brands. Offering a wide range of residential and commercial services—including interior and exterior painting, power washing, gutter and shutter replacement—the brand differentiates itself through advanced technology like 3D rendering and color visualization tools that enhance customer experience and accuracy. With 12 franchise-owned locations across the U.S., Groovy Hues emphasizes community engagement, operational excellence, and a comprehensive CRM platform to streamline communication. The franchise model is designed for entrepreneurs seeking a scalable, home-based business in the expanding $25 billion painting industry, supported by proven marketing strategies and ongoing expert guidance.

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Why buy a Groovy Hues Franchise?

Investing in Groovy Hues offers a turnkey franchise opportunity in a large, growing industry with a differentiated brand supported by advanced technology and proven marketing strategies. Franchisees benefit from low overhead, flexible home-based operations, exclusive territories, and comprehensive corporate support. The brand’s commitment to community engagement, sustainability, and customer satisfaction makes it a compelling choice for entrepreneurs seeking a scalable, recession-resistant business in home and commercial property improvement.

Groovy Hues Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2021

    • Franchising Since

      2022

    • New Startup Cost

      $156,829 – $204,001

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $59,500

      for new territories

    • Transfer Fee

      20%

      of the then-current Initial Franchise Fee (cap $30,000)

    • Royalty Fee

      4–6%

      of Gross Revenue Collected

    • Marketing Fee

      Not Disclosed

  • Unit Performance

    • Total Units *

      78

    • New Units Opened *

      34

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $1,030,828

    * Based on 2025 data reported in the 2026 FDD

Groovy Hues – Additional  Information

  1. Training & Support

    Groovy Hues provides robust support including 16 hours of on-the-job training and 32 hours of classroom instruction, plus ongoing assistance through newsletters, conventions, and a dedicated toll-free line. Franchisees gain access to proprietary CRM software, marketing resources such as SEO, social media, email marketing, and co-op advertising, as well as operational support including lease negotiation, site selection, and field operations. The brand’s in-house creative team and marketing partners help generate leads and build local presence, ensuring franchisees have the tools needed to grow their business.

  2. Ideal Owner

    The ideal Groovy Hues franchisee is a motivated entrepreneur with strong leadership and customer service skills, eager to build a community-focused business. Prior experience in home services or sales is helpful but not required due to thorough training and ongoing support. Owners should be tech-savvy, organized, and committed to operational excellence and local market development.

  3. Recognition & Awards

    Groovy Hues has quickly gained recognition for its innovative use of technology and customer-centric approach in the painting industry. The franchise is backed by HorsePower Brands, a respected leader in service-based franchising, and has been featured in franchise rankings such as Entrepreneur’s Franchise 500. Franchisees praise the brand for its comprehensive training and effective marketing support.

  4. Industry / Market

    The home improvement and painting industry is experiencing strong growth, driven by rising homeowner investment in property upgrades and commercial demand for facility enhancements. Valued at approximately $25 billion, the painting segment benefits from increasing consumer focus on aesthetics, maintenance, and eco-friendly products. Groovy Hues’ technology-driven, full-service model positions franchisees to capitalize on this expanding market, which continues to show resilience and scalability.

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