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FRANCHISE RESALES

Buy a Hawaiian Bros Island Grill Franchise

Hawaiian Bros Island Grill is a fast-casual restaurant franchise specializing in the traditional Hawaiian plate lunch: rice, macaroni salad, and a protein, with menu options including teriyaki chicken, Huli Huli chicken, Molokai chicken, and kalua pork. Founded in 2018 and based in Kansas City, Missouri, the brand began franchising in 2022 and has grown to more than 60 locations across the United States.

The concept occupies a deliberate position between QSR and fast-casual dining: all food is made fresh in-house with no freezers, fryers, or microwaves, while a streamlined menu of fewer than 100 SKUs supports a 30-second drive-thru service target. Restaurants operate across drive-thru, dine-in, and online ordering channels, and a tour guide role assists guests through kiosk-based ordering, reflecting the brand’s Aloha Spirit culture.

Franchise development is structured for multi-unit operators, with agreements covering five to fifteen locations across defined markets. The brand is actively growing in Midwest, Mountain, and Southeast markets, with significant territory availability remaining nationwide.

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Why buy a Hawaiian Bros Island Grill Franchise?

Hawaiian Bros positions itself in fast-casual dining with limited direct competition at the national level: island-inspired cuisine at QSR speeds has no established national rival. The brand’s short menu of fewer than 100 SKUs, made fresh in-house without freezing or frying, helps keep food costs manageable while supporting a 4.7-star average guest rating. To buy a Hawaiian Bros Island Grill franchise is to enter a differentiated category with growing national operator interest.

The multi-unit development structure gives franchisees a built-in growth framework across multiple restaurant formats: drive-thru, in-line, end-cap, and second-generation conversions. The brand’s loyalty programme, with more than 650,000 members, provides customer engagement infrastructure that individual units draw on directly.

Hawaiian Bros Island Grill Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2018

    • Franchising Since

      2022

    • New Startup Cost

      $1,402,536 – $4,163,150

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $50,000

      for new territories

    • Transfer Fee

      $10,000

    • Royalty Fee

      5–6%

      of Gross Sales

    • Marketing Fee

      3%

      of Gross Sales

  • Unit Performance

    • Total Units *

      52

    • New Units Opened *

      9

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $2,505,301

    * Based on 2025 data reported in the 2026 FDD

Hawaiian Bros Island Grill – Additional  Information

  1. Training & Support

    Franchisees complete 47 hours of classroom training and 349 hours of on-the-job instruction as part of initial onboarding. Ongoing support covers operations, marketing, proprietary software, and security. Technology across the system includes drive-thru order tablets and dining room kiosks, and mystery shops and culture assessments are used to monitor ongoing brand standards. Resale buyers should confirm with Hawaiian Bros what transfer training and proprietary system access are provided to incoming owners when a location changes hands.

  2. Ideal Owner

    The ideal Hawaiian Bros franchisee is an experienced multi-unit restaurant operator with a background in QSR or fast-casual brands. The model requires comfort with high-volume, operations-intensive environments and the ability to manage teams across multiple locations simultaneously. Hawaiian Bros is structured for territory developers rather than single-unit operators; candidates should have a growth-oriented mindset suited to building within a defined market over time. Prior experience with kiosk-based or tech-forward service operations is an advantage given the brand's approach to customer flow.

  3. Recognition & Awards

    Hawaiian Bros has been named a Top New and Emerging Franchise by Entrepreneur, recognized with a QSR Best Franchise Deal, and listed in Nation's Restaurant News' 100 Under 100 emerging restaurant chains (2025). Fast Casual Magazine named the brand to its Top 100 Movers & Shakers list for multiple consecutive years, including placing #18 in 2026. The brand also appears in the Franchise Times Top 400 (2025, ranked #282). Guest response reflects the recognition: the brand holds a 4.7-star average from more than 330,000 reviews.

  4. Industry / Market

    The US fast-casual restaurant sector is among the fastest-growing segments in food service, with Technavio projecting growth of approximately $97 billion at a 14% CAGR from 2025 to 2030. Consumer preference has shifted toward fresh, convenient meals without full-service wait times, a gap fast-casual formats are well positioned to fill. Demand for quality ingredients and the perception of better-for-you options continues to favor this category over traditional QSR. For resale buyers, local traffic patterns, proximity to competition, and the strength of the drive-thru trade area are key considerations when evaluating a specific unit.

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