Buy a HobbyTown Unlimited Franchise

HobbyTown Unlimited, Inc. is a leading retail hobby, collectibles, and toy franchise founded in 1985 and headquartered in Lincoln, Nebraska. With over 105 franchise locations across 39 states, HobbyTown is recognized as the largest brick-and-mortar hobby retailer in the U.S. The brand offers a wide range of products including model railroading, radio control vehicles, scale models, paints, tools, games, educational toys, and seasonal items like rockets and pinewood derby cars, catering to hobby enthusiasts of all ages.

Latest Resales

  • There are currently no HobbyTown Unlimited resales available

Why buy a HobbyTown Unlimited Franchise?

Investing in HobbyTown offers entry into a proven, established franchise with a loyal customer base and a diverse product offering in a growing niche market. The brand’s comprehensive support, protected territories, and strong financial performance create a solid foundation for success. Backed by AMain Hobbies, HobbyTown benefits from enhanced distribution and product innovation, making it an attractive opportunity for entrepreneurs passionate about the hobby industry.

HobbyTown Unlimited Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $49,000

    • Initial Investment

      $323,000 - $587,500

  • Royalty

    • Royalty Fee

      4%

  • Training & Support

    • 131 hours on the job training

    • 32 hours classroom training

    • Ongoing support

    • Marketing support

HobbyTown Unlimited – Additional  Information

  1. Franchisee Support

    HobbyTown provides comprehensive franchisee support including initial training (one week in a preferred store and one week at headquarters), ongoing operational assistance, marketing support, IT, inventory management, employee training, and financial analysis. The company fosters knowledge sharing across its network and offers territory protection with opportunities for master and area development.

  2. Accolades & Awards

    HobbyTown has built a strong reputation for exceptional customer service and product diversity, maintaining loyal repeat customers and steady growth since franchising began in 1986. The brand’s recent acquisition by AMain Hobbies in 2023 aims to enhance distribution and product offerings.

  3. Industry / Market

    The hobby and specialty toy retail market continues to grow as consumers seek quality, niche products and in-person experiences. HobbyTown’s extensive product range and strong community presence position it well to capitalize on this expanding market, with average annual revenues around $1.3 million per store, significantly higher than comparable children’s retail franchises.

  4. Ideal Owner

    The ideal HobbyTown franchisee has a minimum net worth of $500,000 and liquid assets between $150,000 and $200,000. They should be passionate about hobbies and retail, possess strong customer service skills, and be committed to operating a full-line hobby store. Prior retail experience is beneficial but not mandatory.

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