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FRANCHISE RESALES

Buy a HOMEFIT Franchise

HOMEFIT is a mobile, in-home personal training and wellness franchise founded in 2011 and franchising since 2022. The brand connects clients with certified fitness professionals who deliver personalized training, private yoga, nutrition coaching, and virtual sessions at clients’ homes, offices, or other locations of their choosing. It targets busy adults, professionals, and families who value expert-led fitness guidance without the scheduling constraints of a traditional gym.

The business runs on a recurring monthly subscription model, pairing each client with a matched trainer or instructor for ongoing sessions. HOMEFIT franchisees operate without a physical retail location, managing a territory-based network of independent fitness professionals from a home office. Exclusive territories are available, and the operating structure is designed to accommodate owner-operator and absentee ownership models.

HOMEFIT operates under HomeFit Franchise LLC, with founder-CEO Cody Robinson leading the system. As a newer franchise, the brand is building out its US network; buyers evaluating a resale should consider the system’s current scale when assessing franchisor support capacity.

Latest Resales

  • There are currently no HOMEFIT resales available
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Why buy a HOMEFIT Franchise?

Choosing to buy a HOMEFIT franchise offers entry into the in-home personal training segment without the fixed overhead of a traditional gym business. The home-based, mobile model eliminates commercial lease requirements and keeps costs lean, supporting stronger unit economics when client retention is managed well. The recurring subscription structure provides predictable revenue, making it easier to assess cash flow from a specific territory.

HOMEFIT’s concierge matching model, which connects clients with certified trainers at their homes or offices, suits the growing preference for flexible fitness among time-constrained adults. The brand offers a veteran-friendly discount programme and was listed in the Entrepreneur 2026 Franchise 500, reflecting its growing recognition in the franchise sector.

HOMEFIT Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $30,000

    • Initial Investment

      $71,000 – $140,600

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 10 hours on the job training

    • 20 hours classroom training

    • Ongoing support

    • Marketing support

HOMEFIT – Additional  Information

  1. Training & Support

    Franchisees receive 20 hours of classroom training and 10 hours of on-the-job training covering the HOMEFIT operating model and service delivery. Ongoing support includes digital marketing across social and search platforms, plus pre-built automated funnels for email and text marketing. The brand provides a franchisee intranet and recruiting systems to help build and manage a trainer network. Buyers of an existing HOMEFIT unit should confirm what transfer training and intranet access carry over with the resale.

  2. Ideal Owner

    The ideal HOMEFIT franchisee is comfortable in a people-management and business-development role, recruiting and coordinating certified fitness professionals rather than delivering training personally. Strong communication, an interest in health and wellness, and comfort with digital marketing tools are helpful. The model suits organized, self-directed operators who can build local client relationships; prior fitness experience is not required. The absentee ownership structure accommodates buyers who prefer a supervisory role.

  3. Recognition & Awards

    HOMEFIT was listed in the Entrepreneur 2026 Franchise 500, recognising its growth in the in-home fitness franchise category. The brand has reported a 300% growth rate in its franchise network since beginning franchising in 2022. HOMEFIT also offers a veteran-friendly franchise programme. For resale buyers, Entrepreneur recognition provides some brand-awareness context; at this early stage of the franchise system, the reputation of the specific territory and trainer network will be equally important to the buyer's evaluation.

  4. Industry / Market

    The US personal training market is projected to reach approximately $11.9 billion by end of 2025, growing at an 8.2% CAGR (IBISWorld). Demand is driven by increasing health awareness and a preference among busy adults for flexible, private fitness options. The in-home segment benefits from subscription-based retention and is less dependent on foot traffic than traditional gym businesses. For resale buyers, the density and retention of the existing client base within the territory is a key indicator of unit performance.

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