
Buy a HomeVestors of America Franchise
HomeVestors of America is a residential real-estate-investing franchise that operates the well-known “We Buy Ugly Houses®” consumer brand. Founded in 1996 and franchising since, it has grown into one of the most recognised home-buying networks in the United States. Franchisees buy single-family homes directly from motivated sellers, frequently distressed or hard-to-sell “ugly” properties, then renovate and resell them or hold them as rentals.
The model is home-based and territory-based. Owners source deals through the national We Buy Ugly Houses advertising platform, value properties using the proprietary ValueChek® software, and pursue exit strategies that range from wholesaling to MLS listings. Rather than running a storefront, franchisees operate as local real estate investors backed by a national brand and a structured system.
The network spans more than 1,000 independently owned franchises nationwide, which have collectively purchased over 140,000 houses since 1996. New owners are paired with a mentor and given access to approved lenders for purchase and repair financing, opening a path into real estate investing without prior industry experience.
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Why buy a HomeVestors of America Franchise?
Buying a HomeVestors of America franchise offers a structured, brand-backed route into residential real estate investing. The “We Buy Ugly Houses®” platform is one of the most recognised consumer brands in the cash-homebuying space, generating motivated-seller leads through national advertising that an independent investor would have to build from scratch. Franchisees also gain proprietary deal-analysis tools, mentoring from experienced operators, and access to approved lenders for purchase and repair financing.
The home-based, territory model keeps overhead low and lets owners start hands-on before scaling by adding staff and deal volume. Because the business deals in tangible, asset-backed property, it appeals to entrepreneurs seeking to build a real estate portfolio within a recognised system rather than going it alone.
HomeVestors of America Franchise Costs & Information
Based on 2025 data reported in the 2026 FDD
Brand Profile
Year Founded
1996
Franchising Since
1996
New Startup Cost
$107,500 – $477,250
Avg. Resale Price
Contact us for details

Franchise Fees
Initial franchise Fee
$42,500 – $85,000
for new territories
Transfer Fee
$17,500
Full Franchise; Associate Franchise $7,500
Royalty Fee
0.8–3%
of sales price per transaction
Marketing Fee
$300
per transaction (max $1,000)

- * Based on 2025 data reported in the 2026 FDD
Unit Performance
Total Units *
888
New Units Opened *
33
Units Transferred *
34
Avg. Unit revenue *
$574,215

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