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FRANCHISE RESALES

Buy a Huey Magoo’s Chicken Tenders Franchise

Huey Magoo’s Chicken Tenders is a fast-casual restaurant brand founded in 2004 in Orlando, Florida, built around a single specialty: chicken tenders cut from the tenderloin, which the brand markets as “The Filet Mignon of Chicken®.” The menu centres on hand-breaded and grilled tenders, signature sauces and sides, served made-to-order in a clean, family-friendly setting.

The business runs as a territory-based franchise, with company and franchised restaurants across the Southeast and into newer markets. Huey Magoo’s uses flexible real-estate formats, including inline, end-cap, free-standing drive-thru and pickup-window prototypes, letting franchisees match a build to the site and trade area. The system has grown to more than 85 open restaurants with a large pipeline in development.

The concept is deliberately narrow: a focused, single-protein menu that is simpler to run than a broad QSR format. Backed by an experienced corporate team and a Franchisee Advisory Council that feeds into brand decisions, Huey Magoo’s positions itself as a premium, product-led player in the fast-growing chicken-tender category.

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Why buy a Huey Magoo’s Chicken Tenders Franchise?

Buying a Huey Magoo’s franchise gives an operator a focused, brand-defined concept in one of the most resilient corners of US quick-service dining. The single-protein menu, signature sauces and “The Filet Mignon of Chicken®” positioning create a clear identity that is easier to market and execute than a sprawling menu, while the flexible store formats let owners pursue drive-thru, inline and pickup-window builds suited to different trade areas.

Franchisees gain proprietary recipes and operating systems, approved vendor and supply-chain relationships, and active corporate support across operations and marketing. The brand’s premium average-unit-volume positioning means local sales execution, throughput and customer experience carry real weight, so unit quality matters.

Huey Magoo’s Chicken Tenders Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2004

    • Franchising Since

      2012

    • New Startup Cost

      $932,863 – $2,995,500

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $35,000

      for new territories

    • Transfer Fee

      $17,500

      3rd-party transferee; $500 to controlled entity; +$10,000 per additional restaurant

    • Royalty Fee

      5%

      of Gross Revenues

    • Marketing Fee

      2%

      of Gross Revenues

  • Unit Performance

    • Total Units *

      71

    • New Units Opened *

      15

    • Units Transferred *

      1

    • Avg. Unit revenue *

      $2,134,081

    * Based on 2024 data reported in the 2025 FDD

Huey Magoo’s Chicken Tenders – Additional  Information

  1. Training & Support

    Initial training runs as a 21-day program at the Restaurant Support Center in Orlando, Florida, reported as 50 classroom hours plus 132 hours of on-the-job training, with an extra week of high-volume training for drive-thru and pickup-window restaurants. Once open, operations and marketing teams provide ongoing support, backed by proprietary manuals, approved vendor lists and a Franchisee Advisory Council that gives operators input into brand initiatives. Resale buyers should confirm what transfer training and Restaurant Support Center access the franchisor provides to incoming owners and key staff when a unit changes hands.

  2. Ideal Owner

    Huey Magoo's is built for hands-on restaurant operators rather than passive investors. The strongest fit is someone with prior foodservice or multi-unit management experience who is comfortable running a high-volume, made-to-order kitchen, leading and retaining hourly staff, and holding to brand standards on quality and service. Because the brand favours multi-unit development, candidates who can grow several restaurants in a market, bring local market knowledge, and lead a guest-first, community-minded culture tend to suit the model best.

  3. Recognition & Awards

    Huey Magoo's has drawn industry recognition as one of the country's fastest-rising chicken concepts. It has been named to Entrepreneur's Fastest-Growing Franchises list, ranked #6 on Fast Casual's Movers & Shakers, listed among QSR's Top 50 contenders for 2024, and placed on Franchise Times' Top 400 (2024). Individual restaurants have also won local "Best Chicken" and "Best Fast Food" honours in community voting. For resale buyers, brand recognition should be weighed alongside the specific territory's reputation, online reviews and local visibility.

  4. Industry / Market

    Huey Magoo's competes in the US chicken quick-service segment, the fastest-growing protein category in American restaurants. US per-capita chicken consumption sits at record highs of roughly 100 pounds a year, and chicken-tender and fast-casual chicken concepts have been among the strongest-performing QSR formats as diners favour craveable, simple-ingredient menus. The category has proved resilient across economic cycles. For resale buyers, that tailwind matters less than a specific restaurant's local competition, daypart mix and drive-thru throughput, which drive unit-level demand.

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