
Buy an iFoam Franchise
iFoam is a spray foam insulation franchise operating under HorsePower Brands, a franchise development company headquartered in Omaha, Nebraska. Founded in 2013 and acquired by HorsePower Brands in 2022, the brand has expanded across the US serving residential homeowners, commercial property owners, and new construction contractors.
Franchisees provide a range of services beyond spray foam: blown-in and BATT fiberglass insulation, air sealing, attic insulation, insulation removal, crawl space encapsulation, and concrete lifting. This broad menu supports diverse project types, from residential retrofits to new commercial construction.
iFoam presents itself as a structured, technology-equipped alternative to independent insulation contractors in a fragmented market. The brand holds memberships in the Insulation Contractors Association of America (ICAA) and the Spray Polyurethane Foam Alliance (SPFA), and carries BBB accreditation. HorsePower Brands also operates sister home services concepts including Mighty Dog Roofing, Gatsby Glass, Groovy Hues, Blingle, Heroes Lawn Care, Bumble Bee Blinds, and Stand Strong Fencing.
Latest Resales
Why buy an iFoam Franchise?
The case for buying an iFoam franchise centers on rising homeowner demand for energy efficiency and the operational infrastructure HorsePower Brands provides. Insulation delivers a tangible return for customers: reduced energy bills and improved indoor comfort. Franchisees have access to a KPI dashboard, nationwide call center, and a proprietary digital sales process to support lead conversion without building these tools independently.
The multi-service offering supports higher project values by enabling franchisees to quote full insulation solutions rather than competing on a single product type. Membership in the HorsePower Brands network provides access to shared marketing infrastructure and brand development resources across a broader home services portfolio.
iFoam Franchise Costs & Information
Based on 2024 data reported in the 2025 FDD
Brand Profile
Year Founded
2013
Franchising Since
2022
New Startup Cost
$172,284 – $265,966
Avg. Resale Price
Contact us for details

Franchise Fees
Initial franchise Fee
$15,000
for new territories
Transfer Fee
$10,000
or 20% of Territory Fee, whichever greater
Royalty Fee
$3,000
per Month
Marketing Fee
$2,500
Within 45 days of execution of Franchise Agreement

- * Based on 2024 data reported in the 2025 FDD
Unit Performance
Total Units *
90
New Units Opened *
18
Units Transferred *
3
Avg. Unit revenue *
$1,358,373

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how to own a iFoam franchise resale
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