

Buy a Jibu Franchise
Jibu is a for-profit social enterprise franchise founded in 2010, operating across eight countries in East Africa: Uganda, Rwanda, Kenya, Tanzania, Zambia, Burundi, Ghana, and the Democratic Republic of Congo. The brand capitalizes, equips, and trains local entrepreneurs to run water purification franchises in high-density urban and peri-urban communities.
The model runs through three tiers: Jibu Inc. as founding franchisor, Area Master Franchisors (AMFs) who develop individual country markets, and production franchisees who operate storefronts with on-site water treatment and bottling. Franchisees use ultrafiltration or reverse-osmosis hybrid systems, sell through a refillable-bottle model, and distribute within the walkable neighborhood. Each location creates an average of seven jobs, the majority held by women.
Alongside water as its anchor product, the brand sells LPG and fortified porridge through each franchise. The circular economy model — reusable bottles and local production — keeps operating costs and customer prices structurally low. Jibu’s investor base includes the US Development Finance Corporation, the Conrad N. Hilton Foundation, the Stone Family Foundation, and Danone Communities.
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Why buy a Jibu Franchise?
Buying a Jibu franchise means entering an essential services category in a growing emerging market, backed by a notable institutional base: the US Development Finance Corporation, the Conrad N. Hilton Foundation, Danone Communities, and NRD Foundation, established by franchise industry figure Aziz Hashim of NRD Capital. Jibu has been featured on the cover of Franchise Times and has presented at United Nations forums on water access.
Water is non-discretionary, and Jibu’s per-liter revenue model reflects that: customers return because they have no practical alternative. The circular bottle model keeps operating costs low, and the expanding product line — water, LPG, fortified porridge — gives franchisees multiple revenue streams from one storefront. For buyers with larger capital, the AMF model offers a country-level development pathway to build and oversee a full territory market.
Jibu Franchise Costs & Information
Minimum Qualifications
Initial Franchise Fee
$3,000 – $6,000 (single unit licensing & start-up working capital)
Initial Investment
$3,000 – $10,000 (single unit total investment); $250,000 – $350,000 (Area Master Franchisor)

Royalty
Royalty Fee
Per liter fee
on water sales

Training & Support
Full turnkey build-out
Operational training
Regulatory certification

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