Buy a Mad Greens Franchise

Mad Greens is a Colorado-born fast-casual restaurant brand specializing in fresh, healthy, and customizable salads, wraps, and grain bowls. Founded in 2004 and now part of Salad Collective, Mad Greens emphasizes making healthy eating fun, approachable, and flavorful with a focus on sustainability and operational efficiency. The brand has grown to 23 locations, primarily company-owned, with a strong presence in Colorado, Arizona, and Texas, and is actively expanding through franchising since 2022. Mad Greens leverages a high-performing tech stack that supports multiple revenue streams including dine-in, carry-out, app, web, third-party delivery, and catering orders. The brand’s new prototype maximizes profitability with features like designated pickup areas for delivery and enhanced outdoor spaces, allowing franchisees flexibility in buildout options for various markets.

Latest Resales

  • There are currently no Mad Greens resales available

Why buy a Mad Greens Franchise?

Investing in a Mad Greens franchise offers entry into a thriving, health-focused fast-casual brand with a proven business model, strong unit economics, and multiple revenue streams. Franchisees gain access to comprehensive support, innovative technology, and a loyal customer base driven by a popular loyalty program. With a focus on sustainability and operational efficiency, Mad Greens presents a compelling opportunity to grow in the expanding better-for-you dining market with scalability and flexibility in location formats. Initial investment ranges from approximately $592,000 to $912,000 with a 10-year renewable franchise term.

Mad Greens Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $30,000

    • Initial Investment

      $591,700 - $912,320

  • Royalty

    • Royalty Fee

      5%

  • Training & Support

    • Classroom instruction + on-the-job training

    • Ongoing support

    • Marketing support

Mad Greens – Additional  Information

  1. Franchisee Support

    Mad Greens provides robust franchisee support including comprehensive training, marketing assistance, operational guidance, and access to a seasoned support team experienced in restaurant operations and franchising. Franchisees benefit from proven systems, a strong loyalty program driving over 20% of sales, and ongoing innovation in menu and promotions to maintain customer engagement and growth.

  2. Accolades & Awards

    Mad Greens is recognized for its strong sales performance with an average unit volume exceeding $1.3 million in 2021. The brand is praised for its sustainability focus, tech-driven customer experience, and rapid growth under CEO Darden Coors, a respected leader in the restaurant industry.

  3. Industry / Market

    The fast-casual healthy dining sector is expanding rapidly, fueled by growing consumer demand for fresh, nutritious, and convenient meal options. Mad Greens’ emphasis on sustainability, customization, and technology positions it well to capitalize on this growth in key markets such as Arizona, Texas, Colorado, and surrounding states.

  4. Ideal Owner

    Ideal Mad Greens franchisees are passionate, hands-on operators who embrace the brand’s “MAD mindset” of making healthy eating enjoyable and caring deeply about people and community. They should be committed to delivering high-touch hospitality and operational excellence. Absentee ownership and part-time operation are not supported, as active involvement is critical.

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