
Buy a Magnolia Soap and Bath Franchise
Magnolia Soap and Bath Co. is a family-owned, female-led franchise founded in 2016 by Magen Bynum, born from a desire to create safe, plant-based soap and bath products for sensitive skin. The brand offers handcrafted, locally made, plant-based personal care and homecare products free from harsh chemicals, dyes, and phthalates. Magnolia emphasizes transparency and southern hospitality, providing a luxurious, sensory retail experience with over 50 locations across the U.S., each family-operated to maintain strong community ties. Stores typically occupy 1,200-1,500 sq ft in high-traffic areas, offering a broad product range including soaps, candles, and homecare items with more than 80 scents and colors.
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Why buy a Magnolia Soap and Bath Franchise?
Magnolia offers a proven, scalable retail model with moderate investment ($258K-$396K) and strong first-year revenue potential (average $412,755). Its unique blend of southern charm, handcrafted quality, and plant-based products fills a growing niche for health-conscious consumers. Franchisees benefit from a supportive franchisor, a loyal customer base, and opportunities for multi-unit ownership in a recession-resistant industry with quick ROI potential. This franchise is ideal for entrepreneurs seeking a meaningful, community-rooted business in the booming natural personal care sector.
Magnolia Soap and Bath Franchise Costs & Information
Minimum Qualifications
Initial Franchise Fee
$60,000
Initial Investment
$257,900 - $395,500

Royalty
Royalty Fee
7%

Training & Support
32 hours on the job training
33 hours classroom training
Ongoing support
Marketing support

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how to own a Magnolia Soap and Bath franchise resale
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