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FRANCHISE RESALES

Buy a Main Squeeze Juice Co. Franchise

Main Squeeze Juice Co. is a fast-casual juice and smoothie bar franchise based in New Orleans, Louisiana, focused on cold-pressed juices, superfood smoothies, and handcrafted açaí bowls made fresh daily without pasteurization or HPP processing. Products are pressed with 2 to 4 pounds of whole produce per serving, and the menu is developed with input from an in-house registered dietitian-nutritionist.

The business operates from retail storefronts with ordering available in-store, through a branded mobile app with curbside pickup and delivery, or via a loyalty rewards programme. Franchisees use a proprietary system, the Main Squeeze Management Software, covering point-of-sale, inventory, employee onboarding, food production, and direct-message marketing, all accessible remotely.

The brand began franchising in 2017 from its Louisiana base and has built a network concentrated in the Southeast, with expansion into additional US markets in recent years. The system supports single-unit, multi-unit, and area representative agreements with exclusive protected territories, guided by a professional franchise leadership team with broad national experience.

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Why buy a Main Squeeze Juice Co. Franchise?

Those looking to buy a Main Squeeze Juice Co. franchise are entering a fast-casual health category where the brand’s non-HPP, freshly pressed product model sets it apart from most competitors. The proprietary Main Squeeze Management Software covers POS, inventory, employee onboarding, and text-based marketing, while an in-house registered dietitian-nutritionist continuously refines the menu and ingredient sourcing.

Franchisees benefit from negotiated exclusive pricing and bulk-buying programmes through a national vendor network, a dedicated marketing team covering social media, SEO, and national and regional advertising, and a site selection process using over 50 data points. Single-unit, multi-unit, and area representative agreements give the system flexibility for buyers at different scales.

Main Squeeze Juice Co. Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $42,500

    • Initial Investment

      $382,500 - $574,000

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 21 hours on the job training

    • 21 hours classroom training

    • Ongoing support

    • Marketing support

Main Squeeze Juice Co. – Additional  Information

  1. Training & Support

    Main Squeeze provides 21 hours of classroom training and 21 hours of on-the-job training at company headquarters in New Orleans for franchisees and store managers. Ongoing support includes a toll-free support line, a marketing team covering social media, SEO, and national and regional advertising, and access to the proprietary Main Squeeze Management Software for POS, inventory, and operations. A purchasing co-op delivers negotiated vendor pricing and bulk-buying programmes for supplies. Buyers of an existing unit should confirm what initial training and management software access the franchisor provides to incoming owners.

  2. Ideal Owner

    Main Squeeze suits operators who are passionate about health and wellness and comfortable engaging actively with a local customer base. No prior restaurant experience is required; the brand seeks franchisees committed to community building and hands-on involvement, particularly through the first months of operation. The model calls for a full-time general manager from the outset, making staff recruitment and retention a practical priority. Comfort with technology is an advantage, as the proprietary management software is central to daily operations.

  3. Recognition & Awards

    Main Squeeze Juice Co. has built recognition through trade media coverage including 1851 Franchise and QSR Magazine, which have documented its product differentiation and franchise growth story. The brand gained early visibility during its initial franchise expansion through an athlete endorsement in the New Orleans market. No formal Entrepreneur Franchise 500 or Franchise Business Review rankings have been confirmed at this time. For resale buyers, brand-level recognition should be weighed alongside the local reputation of the specific unit, including customer reviews and community visibility in the territory.

  4. Industry / Market

    The US juice and smoothie bar industry, valued at approximately $3 billion by IBISWorld, has expanded steadily over recent years as consumer demand for clean-label, nutrient-dense, and convenient food options has grown. Health-conscious eating patterns, interest in functional nutrition, and post-pandemic focus on immunity and preventive wellness have supported category growth. For resale buyers, local factors including proximity to health-conscious demographics, commuter foot traffic, and competitive density in the specific trade area are important considerations when evaluating a unit.

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