Opens in a new tab

Buy a Menchie’s Frozen Yogurt Franchise

Menchie’s Frozen Yogurt is a self-serve frozen yogurt franchise founded in 2007 in Southern California, with franchising beginning in 2008. Guests build their own desserts from more than 100 rotating flavors and more than 70 rotating toppings, paying by weight under the brand’s proprietary “Mix Weigh Pay” format.

The yogurt range uses a proprietary private-label product sourced from California dairies where cows are never treated with artificial growth hormones. Menu options include non-dairy, low-carb, gluten-free, and kosher varieties, designed to serve families with varied dietary needs. Store design emphasizes a welcoming, family-friendly atmosphere with chalkboards and communal seating built to encourage repeat visits.

The self-serve model keeps kitchen complexity low and staffing requirements lean compared to most quick-service food concepts. Community involvement through local fundraisers, school events, and neighbourhood outreach is part of the standard operating model, and the proprietary Smileage customer loyalty programme provides a structured tool for driving repeat business.

Latest Resales

  • There are currently no Menchie’s Frozen Yogurt resales available

Why buy a Menchie’s Frozen Yogurt Franchise?

Buying a Menchie’s Frozen Yogurt franchise means entering an established self-serve dessert brand with nearly two decades of operating history. The format keeps labor requirements lighter than comparable food retail concepts, and a rotating menu of more than 100 flavors and 70-plus toppings gives regular customers a reason to keep returning. Community engagement through fundraisers, school events, and local outreach is built into the operating model as a primary driver of repeat traffic rather than an optional extra.

The proprietary Smileage rewards programme gives individual units a structured customer retention tool, and the format supports semi-absentee ownership when an experienced store manager is in place. The brand holds the Live and Active Culture (LAC) seal from the National Yogurt Association and ranked #11 on Yelp’s Most Loved Brands list for 2023, the highest-placed frozen dessert concept in that ranking.

Menchie’s Frozen Yogurt Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $40,000

    • Initial Investment

      $218,325 - $385,158

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 51 hours on the job training

    • 76 hours classroom training

    • Ongoing support

Menchie’s Frozen Yogurt – Additional  Information

  1. Training & Support

    Training covers 76 hours of classroom instruction and 51 hours of on-the-job training through Menchie's University, the brand's training programme based in Los Angeles. The curriculum addresses store operations, guest experience standards, team management, and the proprietary POS system. Ongoing support includes marketing assistance across social media, SEO, and email campaigns, and franchisees are required to attend an annual meeting or convention. Resale buyers should confirm with the franchisor what initial onboarding and system access are available to incoming ownership when a unit changes hands.

  2. Ideal Owner

    The Menchie's model suits owner-operators comfortable managing a small team of part-time staff and setting the guest experience standard on the floor. No prior restaurant or food service background is required; the self-serve format simplifies daily operations considerably. Community orientation matters: franchisees who engage actively with local schools, charities, and neighbourhood events tend to build stronger repeat traffic and local recognition. The format can also work for semi-absentee owners with an experienced store manager in place.

  3. Recognition & Awards

    Menchie's holds the Live and Active Culture (LAC) seal from the National Yogurt Association, certifying active culture content in its yogurt products. The brand appeared in Entrepreneur Magazine's Franchise 500 and Fastest Growing Franchises rankings in the early 2010s and was named #1 fastest-growing franchise by Restaurant Business Magazine in 2010. More recently, Menchie's ranked #11 on Yelp's Most Loved Brands list for 2023, the top-ranked frozen dessert concept in that listing. For resale buyers, local online reviews and community reputation are meaningful credibility signals alongside system-level recognition.

  4. Industry / Market

    The US frozen yogurt market was valued at approximately $360 million in 2024 and is projected to reach $478 million by 2032, growing at a CAGR of around 3.6% (DataBridge Market Research). The category occupies a position as an accessible affordable indulgence with consumer demand showing relative resilience across economic cycles. Consumer preference for non-dairy, low-sugar, and allergen-conscious options has expanded the category's reach. For resale buyers, local demographics, proximity to family-oriented retail areas, and seasonal foot traffic are the key demand factors for any specific unit.

Learn more about
how to own a Menchie’s Frozen Yogurt franchise resale

Please fill out the form below and a Franchise Flippers expert will be in touch with you shortly.

The Franchise Brand Index

This page is part of Franchise Flippers’ independent franchise Index, designed as an educational resource to help potential buyers explore the franchise resale market and compare brands.

Trademark & Affiliation Disclaimer

This website is an independent, informational resource. All trademarks, logos, and brand names displayed are the property of their respective owners and are used solely for identification and educational purposes. Their use does not imply any affiliation with, endorsement by, or sponsorship from the respective trademark holders.