FRANCHISE RESALES

Buy a Monkee’s Franchise

Monkee’s is an upscale, well-established, women’s boutique franchise specializing in shoes, clothing, and accessories. Founded in 1995 in Wilmington, North Carolina, Monkee’s has grown into a successful network of independently owned boutiques primarily across the Southeastern U.S., with locations in states including Alabama, Florida, Kentucky, North Carolina, Ohio, South Carolina, Tennessee, Texas, and Virginia. The brand is known for offering high-quality fashions from top designers in a cozy, inviting boutique environment that feels like a well-appointed living room. Monkee’s emphasizes personalized customer service and a curated selection of trendy, stylish apparel and accessories, appealing to confident, fashion-forward women. With over 60 stores and plans for national expansion, Monkee’s combines a rich heritage with a modern franchise model.

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Why buy a Monkee’s Franchise?

Investing in a Monkee’s franchise offers the opportunity to own a proven, upscale boutique brand with a loyal customer base and a supportive franchisor. With an initial investment ranging from approximately $370,000 to $610,000 and a $60,000 franchise fee, franchisees gain access to comprehensive training, marketing resources, exclusive territories, and a curated product mix from top designers. Monkee’s strong brand heritage, ongoing innovation, and commitment to franchisee success make it an attractive option for entrepreneurs seeking a scalable, profitable business in the fashion retail industry.

Monkee’s Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1995

    • Franchising Since

      2012

    • New Startup Cost

      $296,820 – $534,874

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $30,000 – $60,000

      for new territories

    • Transfer Fee

      $7,500

    • Royalty Fee

      5%

      of Gross Receipts

    • Marketing Fee

      2%

      of Gross Receipts

  • Unit Performance

    • Total Units *

      57

    • New Units Opened *

      12

    • Units Transferred *

      3

    • Avg. Unit revenue *

      $1,095,749

    * Based on 2024 data reported in the 2025 FDD

Monkee’s – Additional  Information

  1. Training & Support

    Monkee’s provides franchisees with comprehensive training including 20 hours of classroom instruction and 83 hours of on-the-job training. Ongoing support encompasses site selection, lease negotiation, marketing assistance, co-op advertising, social media management, website development, email marketing, and loyalty programs. Franchisees benefit from field operations guidance, grand opening support, security and safety procedures, and regular newsletters and conventions. Exclusive territories are available, and absentee ownership or part-time operation is not permitted, ensuring franchisees remain actively involved.

  2. Ideal Owner

    The ideal Monkee’s franchisee is a passionate entrepreneur with an eye for fashion and a commitment to delivering exceptional customer experiences. Prior retail experience is beneficial but not mandatory. Owners should be prepared to operate their boutique full-time, engage actively with customers, and uphold the brand’s high standards. A strong business acumen combined with a love for style and community connection is essential for success.

  3. Recognition & Awards

    Monkee’s is recognized as a leader in upscale women’s fashion boutiques in the Southeast, celebrating 30 years of success in 2025. The brand’s strong reputation for quality, personalized service, and curated designer collections has earned it loyal customers and franchisee satisfaction. Its sustained growth and resilience in a competitive retail market highlight its status as a premier boutique franchise.

  4. Industry / Market

    The women’s boutique retail sector remains vibrant, driven by consumer demand for personalized shopping experiences and curated fashion selections. Monkee’s niche focus on upscale, designer apparel and accessories positions it well within this market. The brand’s expansion into new states taps into growing regional demand for boutique shopping, supported by increasing interest in specialty retail and experiential customer service.

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