FRANCHISE RESALES

Buy a NaturaLawn of America Franchise

NaturaLawn of America is a pioneering organic-based lawn care franchise founded in 1987 by Phil Catron in Frederick, Maryland, emphasizing safer, environmentally friendly treatments that reduce chemical use by over 85% through Integrated Pest Management. With 98 locations (88 franchised) serving 93,000+ customers nationwide, it offers fertilization, weed control, pest management, and add-ons like Mosquito Ranger via proprietary natural fertilizers in exclusive territories of 40,000-70,000 households. This recession-resistant model appeals to eco-conscious homeowners in the $100B+ lawn care industry.

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Why buy a NaturaLawn of America Franchise?

NaturaLawn offers high retention, low chemicals, and recurring revenue in evergreen services, with veteran discounts and multi-million potential.

NaturaLawn of America Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $9,500 - $29,500

    • Initial Investment

      $57,500 - $122,650

  • Royalty

    • Royalty Fee

      7%-9%

  • Training & Support

    • 51-90 hours on the job training

    • 24-40 hours classroom training

    • Ongoing support

    • Marketing support

NaturaLawn of America – Additional  Information

  1. Franchisee Support

    NaturaLawn provides 50+ hours of classroom/field training, proprietary products, marketing, national buying programs, and ongoing technical/ops coaching. Launch assistance includes territory optimization and vendor partnerships for seamless scaling.

  2. Accolades & Awards

    NaturaLawn features in Entrepreneur directories and Franchise Business Review for satisfaction and innovation in green services, with high retention (85% yearly) underscoring its leadership.

  3. Industry / Market

    U.S. lawn care grows 6-8% annually to $120B+, fueled by organic demand and suburban expansion, projecting strong CAGR through 2030.

  4. Ideal Owner

    Ideal owners have $100K-$150K cash/$150K net worth, sales/management experience, and eco-passion—no lawn expertise needed, suiting entrepreneurs.

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